The 2024 KTM RC 8C
Bringing limited-edition racing back to the track.
RumbleOn Rebrands Proprietary Cash Offer Program
The program will be called RideNow Cash Offer.
Q&A: Powersports Consumer Sentiment Forecast for 2024
Consumers aren’t delaying purchases because of the economy, but they’re still looking for deals.
Expansion, E-Bikes and Education: Recapping AIMExpo 2024
Bigger than ever, AIMExpo 2024 hosted hundreds of exhibitors and some thought-provoking education sessions.
Motohunt Unveils Game-Changing Update to Premium Dealer Tools
This update elevates dealership inventory management and trade-in strategies.
Transition Updates: Turn 14 Powersports Moving to Texas
As the company moves into its new office, it’s also preparing for the spring selling season.
REV’IT! Relaunches Vircos as REV’IT! TAILORTECH
Vircos is an Italian custom racing gear specialist that REV’IT! acquired in 2022.
2024 Forecast: It’s Time for Retailers and Lenders to Get Back to F&I Basics
We need to offset revenue headwinds driven by high interest rates, inflated vehicle pricing and margin pressures.
Transtar Holding Co. Acquires Arch Auto Parts
Arch Auto Parts, which has 21 locations throughout New York City and surrounding areas, will become part of Transtar’s NexaMotion Group.
Comoto Family of Brands Announces Leadership Changes
Zach Parham has been named president and CEO.
Panigale V4 SP2 30° Anniversario 916: Ducati Celebrates the Supersport Icon
The Panigale V4 SP2 30th Anniversary 916 will be produced in a numbered, limited series of 500 units, with a livery celebrating the history of the 916 and a dedicated trim.
The 2024 KTM 350 XC-F FACTORY EDITION Is Now Pounding the Trail
Refined and ready to race for you.
Jonesboro Cycle & ATV
Go big — 185,000 square feet big — or go home.
Yamaha Motor Changes Partner for Chinese Motorcycle Manufacturing Joint Venture
Yamaha enters into a partnership with CFMOTO.
Why Auto Dealers are Acquiring Motorcycle and Powersports Dealers
Larger automotive dealership groups are looking outside traditional automotive dealerships and into adjacent sectors — motorcycle and powersports dealers being a primary one.
Walker Products Acquires Kingsborne Wire Werks
Walker Products has been producing custom ignition wire sets since 2003 for the automotive, industrial, agricultural, marine and motorcycle industries.