Getting the Band Together: The Entwistle Effect
Your dealership is like a rock band. Think about this: You need to have the right musicians to make great music (or what I like to call “classic rock”). In addition to writing and recording memorable songs that stand the test of time, there are two primary factors that determine a band’s success: ability and
Gateway BMW Motorcycles
This St. Louis-based dealership takes cues from the restaurant industry to serve up good value and above-average customer service.
Tallahassee Harley-Davidson Joins HD Florida Group
Formerly known as Capital City Harley-Davidson, the dealership joins HD Florida, a group that includes stores in Tampa, Brandon, New Port Richey and Panama City Beach. The 20,000-square-foot store, an architectural replica of the state capitol of Florida, has won numerous Bronze and Silver Bar & Shield awards from the Harley-Davidson Motor Company, winning the prestigious Gold Bar & Shield award in 2011.
Capital City Scooters
Weeks before Caitlin Didier’s shop opened, her husband suffered a fatal heart attack. But that didn’t stop her from pursuing her passion.
The Buzz About Electric Motorcycles
Would-be players have come and gone, but the corner has finally turned and electric motorcycles are now a viable alternative for powersports dealers.
Summer Service Sales Strategies
Incentives, promotions and other methods to make your shop a summer destination for customers.
BMW of Denver
Colorado’s oldest and only exclusive BMW motorcycle dealership implements top-notch service as its business model.
Cycle Barn Smokey Point
Few people imagine that a profitable business is waiting for them under the hayloft of an old barn, but that’s where Cycle Barn’s owner, Jim Boltz, found his calling.
Winter Motorcycle Storage Guide
Cyclepedia explains how to keep your ride safe from cold weather and ready to go once the snow melts. The two most important items to pay attention to are the fuel system and the battery. A battery left out in the cold can easily freeze, and a mistreated fuel system can gum up.
Ducati Newport Beach Wins Manufacturer’s ‘North America’s Top Motorcycle Sales’ Award for Second Consecutive Year
Located in the heart of Southern California, the 8,400-square-foot shop posted a 25 percent year-over-year increase in new bike sales from 2011 to 2012. This fueled its leading role as Ducati’s strongest dealership in North America, where the exclusive Italian brand has 149 authorized retailers. Also, for the second consecutive year, the shop led Ducati’s Southwest region in new unit sales.
DFW Honda
How has DFW become an L-5 Power House Honda dealer (one of 40 in the United States) while also earning an A+ rating from the Better Business Bureau? The owners credit maintaining a good relationship with their customers while keeping a firm eye on the bottom line. In fact, one of the first things they did after they bought the business was to find an operational accountant (not a CPA) and put him on the management team.
Riders on the Road Equal Money in your Pocket
It’s a simple equation. More riders equal more miles, equal more service visits, equal more money for you. The only problem is how to put that equation into motion.
Easy Eddie’s in Huntersville, North Carolina
This dealer’s huge building includes a comprehensive parts department, a full service department with five lifts, a four-table pool hall, two stages for live music, an outdoor patio and two bars.
Take on Touring: Rake it in with Rentals
As a powersports dealer, you sell the American dream, but why not offer it up as a limited time opportunity through a rentals program?
Dual-Sport Motorcycling’s Multi-Faceted Appeal
Two wheels are the way to see the world’s backcountry, and the sales of dual-sport motorcycles have remained steady during market conditions that are anything but.
Create Customer Engagement
New Thoughts on Customer Service