Mr. IKTO
Bill sees past a customer’s sorry attempt to bully his way to a great deal.
The Motorcycle Business Sucks … Clean Up Your Act
Chad refutes the doom and gloom rumors still running rampant in the industry, and Dean chimes in with some tips as to how you can keep your shop on top during lean times.
7 Key Digital Strategies
Seven powerful digital strategies that when implemented correctly will improve dealership performance.
Pre-Owned Sales Numbers
Pre-owned units present additional sales and profit opportunities for your dealership.
Marginal Victories
Marginal Victories: Higher Volumes At Lower Margins Spell Trouble For Powersports Dealers
20-Clubs Go Virtual
Find A 20-Club To Suit Your Business Needs.
The Habitual Dealer
Seven Habits Of Highly Effective Powersports Dealers.
Lessons For Resolution
Successful dealers set goals and manage by the numbers.
How Full Is Your Tank?
Preparedness is paramount to survival in a tough market.
Check Your Motivation
Sell with structure and integrity to weather the down market.
The New Standard
How to adopt a performance-based sales model.
Benchmarks
The BOC looks at benchmarks and performance indicators to ensure that all profit centers are operating at peak efficiency.
Prized Promos
To generate new and different promotional ideas, first list the goals you want to accomplish.
What Do I Need To Do To Put You In This Van Today?
The greatest risk for our industry is falling prey to the business practices that have earned the auto industry a negative reputation.
My Name Is Otis . . .
Remember discretionary income does not mean disposable income!
Pre-Paid Installations
Capture more service business while increasing both customer retention and customer satisfaction.