The folks at Audyse have made their mission to better protect the ears of motorcyclists from the damaging effects of wind noise. Audyse technology reduces the decibels of wind while still allowing you to hear necessary sounds of the road during rides. We speak with Audyse co-founders Robin Murphy and Paul Preston in this episode of MPN Power Player sponsored by ZiiDMS, Dealer Management System – the heart of technology in your dealership, and the engine that drives productivity and profitability. Schedule a demo today at ziidms.com.