fbpx
OEM

Keeway to Distribute Benelli in U.S.

Keeway America is now hiring.

It’s an exciting, pivotal time for Benelli now that the brand is distributed in North America by Keeway Group — dba in the U.S. as Keeway America — the co-owner and exclusive worldwide manager of the Benelli brand. Keeway America is hiring immediately, with new models of motorcycles arriving in the first quarter of 2024.  

To clarify confusion due to misreporting on some websites, the Keeway Group is not owned by Zhejiang Qianjiang Motorcycle Co. Ltd. (QJ). Keeway and QJ jointly acquired the Benelli brand in 2005. QJ is the principal owner of the Benelli brand, with Keeway Group the sole additional owner.  

Keeway Group is also the sole owner of other brands and plans to make its in-house brand of Keeway available to U.S. enthusiasts by the second quarter of 2024, which will include retro and modern scooters, plus a 300cc motorcycle, which will be of particular interest to women; new riders; and anyone desiring an easy-to-ride, low-seated motorcycle. 

Keeway America is presently in a highly dynamic mode, actively pursuing establishing its offices, staffing and country-wide dealer network, for the Benelli and Keeway brands. Keeway America has relocated to new offices in Frisco, a suburb north of Dallas, Texas, choosing this centrally located address for easy and quick access to all of the U.S. 

Frank Zhuang, Keeway America general manager, said, “Benelli is entering its most exciting days in the USA, following decades of relying on individual distributors, beginning with the fondly remembered Cosmopolitan Motors and Montgomery Wards in the 1960s. We can now promise improved dealer and enthusiast support and services, together with a growing number of new models defining a broad range of displacements, meeting the demands and passions of a wide variety of riders. This is an electrifying time for us, reaching out to enthusiasts at any stage in their motorcycling life, with our fun choices of rides.”  

Keeway America currently has openings for technical staff, parts staff, district sales managers in various regions, sales support staff, marketing staff and management associates. Those interested in joining the professional team at Keeway America are encouraged to send inquiries and resumés to the contact information below:

Keeway America 
6644 All Stars Ave., Ste 150 
Frisco, TX 75033 
(800) 832-2966 
[email protected]  
benelli.comkeeway.com 

Dealers are also highly encouraged to contact Keeway America to learn about its available locations from coast to coast, whether a dealer is a past or existing Benelli franchise or wishing to carry either or both the Benelli and Keeway brands for the first time. Please use the contact information above. 

News about the specific 2024 Benelli and Keeway models coming to America will be revealed within the next few weeks.  

You May Also Like

American Honda Reveals Returning 2-Wheel Models for 2024 Model Year

Eleven models across six categories, from sport bikes to dual-sports to scooters.

2024 Honda Montesa Cota 4RT 301RR

In the first product release of the 2024 calendar year, American Honda announced the return of 11 motorcycle models, representing six unique categories. From sport bikes to dual-sports and scooters, the release highlights the breadth of Honda's two-wheel offerings.

For riders who prioritize performance on the pavement, the iconic CBR1000RR, CBR600RR and CB1000R return for the 2024 model year. Introduced last year, the retro-inspired SCL500 "scrambler"-style model is back and available in a new color. In addition, the approachable PCX scooter continues to offer affordable, efficient, convenient transportation for urban dwellers.

2024 Kawasaki Brute Force 750 ATV Models

The 2024 model has a bold, new look.

2024 Kawasaki Brute Force 750 ATV
KTM: 30 YEARS OF DUKE

For the bike’s 30th anniversary, KTM will launch three news models in special livery.

30 YEARS OF DUKE, KTM Duke models
KTM Update the 2024 RC Supersport Range With Racy New Colorways

Taking inspiration from past prototypes and current Factory Racing color combinations.

2024 KTM RC Range
2024 Beta EVO Factory Models

Updates have been made to refine the motorcycle while maintaining its racing pedigree.

2024 Beta EVO Factory Models

Other Posts

Harley-Davidson Reimagines 2 Iconic Touring Motorcycles

The all-new Street Glide and Road Glide models feature exceptional performance, cutting-edge innovation and bold designs.

2024 CVO Road Glide ST
Honda Announces 2024 Talon 1000 Lineup

Including two- and four-seaters, seven different trim levels are offered.

2024 Honda Talon 1000R
Yamaha to Display TRICERA Design Concept at AIMExpo

The TRICERA was recently shown at the Tokyo Mobility Show.

TRICERA three-wheeler concept
2024-25 Kawasaki RIDGE and RIDGE XR Side-by-Sides

A groundbreaking vehicle with automotive inspirations.

Kawasaki RIDGE