Symtec, Inc. has announced the launch of its new e-commerce
website for the company’s Heat Demon brand.

The new site offers a new design, improved access to products, new product descriptions,
news, events, technical support, a dealer locator, custom installation videos
and guides, and a vehicle selection tool to filter products geared toward
specific makes and models of motorcycles, ATVs and snowmobiles.

“We’re really excited to announce the site launch,” said
Riley Harlan, president of Heat Demon. “The new shopping platform will provide
a more robust and rewarding experience for customers, dealers and distributors
visiting our site. Beyond just increasing sales, we see the new site as a way
to boost our brand online, provide important product information and drive
customers to our vast network of dealers."