Bruce Rossmeyer’s Daytona Harley-Davidson announced that its Harley-Davidson Beach Street location will be temporarily closed as of April 1, and that construction will begin immediately for The Original Bruce Rossmeyer’s Harley-Davidson Museum and Store in its place, in Daytona Beach, Fla.

The “Original” Beach Street location has a historical reputation within the Rossmeyer repertoire, as it is the first Harley-Davidson dealership under the Bruce Rossmeyer name. The location will carry on making history once the museum and store open – serving as the very first museum in the company’s group. The museum and store will span across 20,000 square feet and will showcase a variety of displays, memorabilia, and items for purchase.

Guests can expect to see exclusive collections of motorcycles provided by private motorcycle enthusiasts and collectors from across Florida, including selections from Bruce Rossmeyer’s personal collection; along with displays that depict historical moments in Harley-Davidson history. The Store will offer visitors memorabilia, souvenirs and merchandise from The Original Bruce Rossmeyer’s Harley-Davidson Museum and from Harley-Davidson to purchase.

For more information about Bruce Rossmeyer’s Harley-Davidson, visit www.BruceRossmeyer.com.