Honda Superbike Showdown Set to Kick Off
The three-race Honda Superbike Showdown, organized by American Honda in conjunction with MotoAmerica, is scheduled to commence this weekend at MotoAmerica’s Road America round in Elkhart Lake, Wisconsin, with events to follow at Birmingham, Alabama’s Barber Motorsports Park and Monterey, California’s Laguna Seca Raceway.
Honda Demo Rides Planned for Americade
American Honda will be conducting demo rides for attendees of the Americade touring motorcycle rally, set to take place June 6-11 in Lake George, New York. The hugely popular annual event includes a convention, trade show, guided tours and more.
Urs ‘Grizzly’ Pedraita on Schedule to Set New World Record Atop a Victory Cross Country Tour
Swiss endurance rider Urs “Grizzly” Pedraita is 25 riding days and 16,932 miles into his quest to set a new world record by circumnavigating six continents in less than 100 riding days aboard his Victory Motorcycles Cross Country Tour.
Create A Community Environment In Your Shop
[dropcap]R[/dropcap]ecently we talked about being part of the motorcycle community. This month I would like to look at whether your shop is a community. When you founded or purchased the shop which you now own, what were the circumstances? More than likely, you were an enthusiastic rider who loved being around motorcycles. As the shop
Polaris Reports 2016 First Quarter Results
Polaris Industries Inc. has reported first quarter net income of $46.9 million for the quarter ended March 31, 2016 compared to $88.6 million reported in the first quarter of 2015, in-line with company expectations.
Harley Reports Retail Motorcycle Sales Up Worldwide in Q1, But U.S. Sales Down
Harley-Davidson has reported that worldwide retail motorcycle sales in the first quarter were up 1.4 percent, driven by a 4.5 percent increase in international markets. Although retail motorcycle sales in the U.S. were down slightly compared to the year-ago quarter, the company says retail sales trends have significantly improved over previous quarters. Worldwide retail sales
Ducati Announces DRE Enduro Off-Road Riding Academy
Ducati has come up with DRE Enduro, an off-road Academy that lets participants develop the skills needed to leave the asphalt behind and deal with low-grip conditions, building up a store of experience and sensitivity that will also make road riding safer.
Women Riders Get Ready for 10th International Female Ride Day
Passion and enthusiasm will fuel thousands of motorcycles piloted by women as they take to the worlds roads on Saturday, May 7 for the 10th edition of International Female Ride Day.
Bettencourt’s Honda-Suzuki
Covering off-road, on-road and everything in between “What I do best is help find the motorcycle that works for each customer’s type of riding,” says Jesse Avelino, sales manager for Bettencourt’s. Located in eastern Massachusetts, Bettencourt’s has plenty of experience finding the best bike for each rider. The dealership has been in business since 1948
Honda X Spidi Technical Apparel Line
Spidi has announced its forthcoming collaboration with Honda to develop the Honda X Spidi technical apparel collection. The first Honda X Spidi line, dedicated to the new CRF1000L Africa Twin, will be available at Honda dealers in several countries worldwide, starting Spring 2016.
Ford Sensor Technology Applied to Motorcycles
Ford is expanding its use of sensor technology to motorcycles, allowing researchers and programers to better understand how cars, bikes and other modes of transportation in combination can create new mobility solutions and help make people’s lives better.
Charley Boorman and Compass Expeditions Develop Bike Adventures
Charley Boorman, renowned adventure motorcyclist, TV presenter and documentary maker has announced a collaboration with Compass Expeditions, one of the world’s leading Adventure Bike Tour companies.
Honda Uses EICMA to Unveil City Adventure Concept and Six Revised Mid-Sized Machines
Honda has revealed its full 2016 motorcycle line up at the EICMA show in Milan, comprising six mid-sized capacity machines with a range of significant updates, and the return of one of motorcycling’s most illustrious names in the form of the CRF1000L Africa Twin.
Shifting Gears – November 2015
Michael Lock is the new CEO for AMA Pro Racing. After serving as a strategic business consultant during the 2015 flat track racing season, the board decided to bring him onboard full time.
Honda Unveils Updated NC700X, CB500X
Having recently released information about the 2016 NC700X and CB500X, Honda is unveiling both 2016 machines this week in conjunction with the Tokyo Motor Show.
Honda Announces 2016 VFR1200X Adventure Model
Reflecting the growing popularity of the adventure-touring segment, American Honda has announced that the innovative VFR1200X is coming to the U.S. for the 2016 model year. Already extremely popular in Europe, the VFR1200X receives important updates for 2016.
