Five Triggers For Success
Don’t leave the success or failure of your business up to oil prices, or the general state of the economy. Here are Rod’s Five Triggers for Success in 2009.
Identity Crisis
Have a written plan in place for securing data and responding to a security breach.
Speeding Past Sixty
Racing Legend Dick Burleson Shows No Signs of Slowing Down
5 Common ‘Marketing Mistakes’ Dealers Should Avoid
By avoiding these common errors and committing to a budgeted direct response marketing campaign, your dealership can and will sell more units, make more money and have more fun!
Barnett Dirt Digger Clutch
Barnett Dirt Digger high-performance clutch kits feature Barnett’s race-proven Carbon- or Kevlar-segmented friction plates, tempered steel drive plates and a set of heavy-duty springs that Barnett claims are 15 to20 percent stiffer than OEM. The new segmented friction material design increases oil flow to the clutch, provides a smoother, more consistent performance and increases clutch
Boyesen Engineering Quickshot 2
The R&D team over at Boyesen Engineering proudly proclaims that its redesigned Quickshot 2 has pushed solid fuel delivery to the next level. The QS2 accelerates fuel delivery while eliminating troublesome trapped air that can cause bog and hesitation. It provides 25 percent more fuel capacity, plus added bleed capability allows for solid fuel delivery
Mattracks LiteFoot ATV Track Conversion Systems
Easy-to-install, LiteFoot ATV track conversion systems are designed to fit most any 4×4 All-terrain Vehicles. The LiteFoot tracks feature an adjustable, variable rate internal track suspension, specifically designed for use on all terrains and all seasons. Mattracks offers LiteFoot track models for both single riders and side-by-side utility ATVs, and they are available with either
Race Tech Gold Valve Shock Valving
Race Tech has extended its Gold Valve Shock Valving product line to also serve popular ATV models. Using the exclusive Digital Valving Search (DVS), the kits provide computer-calculated custom valving settings on the web. Race Tech Gold Valve Kits for ATV Shocks include complete Instructions, Gold Valve pistons, valving shims, valving charts, a DVS access
Buggies Light Fire to the Off-Road Market
Unlike the scooter industry, which I often write about, there is a lack of information on buggies. There is no DOT, consumer safety board or even a consumer reports magazine testing these units in the United States. It’s caveat emptor for the dealers when they are doing research on a particular brand they wish to carry.
Durrani Racing 510 Series Magnesium Wheels
The patented Durrani Racing 510 Series Magnesium Wheels are injection molded through a semi-solid forming process known as Thixomolding. Up to 40 percent lighter than aluminum, they’ve been tested to global certification standards including JWL and TUV. Durrani claims these are the first magnesium “Life of the Bike” wheels. They’re hitting the streets in the
OMF Rim Shells and Billet Center Wheels
OMF Performance claims they’ve raised the bar another notch when it comes to performance wheels for ATVs and UTVs. Starting with a high-quality 6061-T6 rim shell, OMF uses one of their five CNC machines to mill the center of the rim shell to accept one of their CNC machined billet centers. The billet center is
RK Excel Pro Series Wheelsets
Excel’s Pro Series Wheelsets feature lightweight universal billet aluminum hubs with interchangeable drive and brake carrier ring adapters. Stainless steel eight-gauge spokes and spline driven aluminum nipples are strong and lightweight. The Wheelsets include prefitted lube-packed bearings, custom steel seals and dowel pins, plus a free spoke tool. Hub and carrier rings are available in
Forget First Impressions
Underneath the dirt and grime a seemingly less-than-wealthy store browser can potentially be a repeat customer with a shared passion – anything with a motor.
Reliving The Dream
You may remember Ted Simon’s first tome, Jupiter’s Travels that hit the streets nearly 30 years ago and has sold an impressive 400,000 copies and counting. In it he regaled riders with tales of his global circumnavigation that inspired the launch of a globe rider club. Prepare to get swept up in Ted’s second journey
Destination Dealership: Preowned Powerhouse
American Cycles, Chattanooga
Old Or Out Of Shape?
As seldom as Bill rides hard-core off-road anymore, showing off his rusty skills tends to lead to problems.