Dealership Year-End Data
Year-end data from Gart Sutton & Associates
Point of Purchase Primer
Merchandising makes a difference. Even if you’re a neighborhood mom and pop, you need to invest the time and effort to professionally display your products.
Get the Word Out
Our newest columnist spills on prepping your website for new products
Destination Dealership: Be a Destination
A Utah H-D Dealer Blends Local Heritage With Corporate Identity and a Green Approach
The Transportation Revolution
City Smart and Customer Driven
Scorpion Sports Claw Glove
Part of Scorpion’s Exo line of technical riding apparel, the Klaw is a re-vamp of the company’s Venom glove. Sure Sellers: • Goatskin leather is combined with PowerStretch panels across the knuckles and a back-hand plate • ExoStitch overlapping safety seams protect against glove blowout during a collision • Available in black, silver and white
Right-Size Your Team
People love change; it’s the confusion that accompanies change that we fear
What Riders Want
MIC Survey Tunes Dealers In To Rider Preferences.
2009 Dealership Superstar
Motorcycle Product News Magazine and Mark Rodgers from Peak Dealership Performance present the second annual Dealership Superstar competition. Dealership Superstar is designed to honor those of you who engage in extraordinary acts of every day sales heroics and customer service.
Joe Rocket Sportbike Luggage
The leading apparel gurus over at Joe Rocket also know a thing or six about luggage — six sport-bike-specific designed luggage selections to be exact. Sure Sellers: • Styles ranging from the versatile Space Pak 2.0, which can even hold a spare helmet to the minimalist, stylish and sleek Manta XL tank bag • Six
Cali Dealer Goes Green
Wendy Epstein’s Mission Motorcycles
Cameleon Invisible Armor Jacket with Cameleon Leather Jacket
Give women a fashion-forward option with this pair from Cameleon. The utilitarian Invisible Armor jacket worn below the Cameleon Leather jacket gives ladies protection without aggressive track day styling. Sure Sellers: • Invisible Armor is lightweight enough to wear under a sweatshirt, business or casual attire, blazer or coat, or it can be worn on
The Harley King
Bruce Rossmeyer’s Journey from New Jersey to the Nation’s Number One Dealership
Tour Master Indigo Women’s Denim Jacket and Jeans
All leather all the time makes for a pretty bland apparel selection. Spice things up by throwing a little denim into the mix with Tour Master’s Indigo Women’s denim jacket and jeans. This casual look can easily transition from the saddle to a night on the town, and it stands up to the demands of
Wicked Metal Sportbike Tees
Wanna get a little Wicked? Hook up with Wicked Metal as they debut this line of men’s shirts that cater exclusively to the sportbike market. What’s your average customer got on under his sporty leather? Retail Price: $20 For More Info: Wicked Metal Apparel 218 S Main Ave. Suite 34 Newton, NC 28658 (888) 662-4116
Think Your Customers are Loyal?
How one dealership earned an extraordinary display of devotion, and how you can too!