WPS Announces New Distribution Partnership with Cardo Systems
As part of the new agreement, WPS will distribute Cardo’s diverse lineup of motorcycle intercom systems and accessories throughout the United States.
Cortech Mesh Jacket Keeps Riders Cool Without Compromising Safety
Cortech’s newly designed CE-approved Armadillo armor is built into the elbow and shoulder with a revised articulated triple-density back protector.
Tourmaster Boots Increase Performance with OutDry Technology
The boots raise the bar on performance with OutDry technology, so you can be prepared for any condition encountered on the road.
ATV, Side-By-Side Innovations Add Fun to Functionality
Not only are utility vehicles designed for hauling, herding and transportation, they can be fun, too.
INTERMOT Customized to Expand in 2018
The motorcycle and powersports industry event is using more space to raise its international profile to include BMW Motorrad, Harley Davidson, Kawasaki, Yamaha and, for the first time, Indian.
WPS Employee Spotlight
For over 58 years, Western Power Sports has delivered products to the powersports industry through its regional warehouse network based in Idaho, California, Tennessee, Pennsylvania, Indiana and Texas. WPS is highlighting the accomplishments and roles of four sales managers.
Western Power Sports is Flying High
Western Power Sports is flying high, literally. Starting in 2019 the Boise-based business will become the official and exclusive Power Sports Parts & Accessories Distributor for Monster Energy Supercross, the most competitive and highest-profile motorcycle racing championship in the world.
Iron Pony Motorsports
A typical dealership Iron Pony is not. Chris Jones got his start in the industry in 1974 selling only motorcycle parts and accessories out of a corner of his dad’s auto parts store. Today, Iron Pony is a “multi-channel retailer,” focusing on every possible channel to sell powersports vehicles, parts, apparel or accessories.
Honda of Houston Set to Close after 24 Years
In a recent Instagram post, Honda of Houston announced that after 24 years it has decided to close its doors. The single line Honda-only powersports dealer had a positive impact on their region that included support of several top motocross racers.
WPS Announces Sales Team Promotions
As a result of its continued expansion and tremendous growth within the powersports industry, WPS has announced a number of new employee roles within the company.
Printing All The News That Fits (October)
Former KTM Hard Equipment stalwart Lowell Anderson is now the head wrangler for Tucker Rocky’s brands. “I’m very excited to be part of the Tucker Rocky | Biker’s Choice family,” says Anderson. “As director of brands, I am looking forward to working with our brand team members to create a compelling assortment of products that
Tim Dixon Wins Free Style Class at AIMExpo’s Championship of the Americas
A total of 31 bikes from from 24 builders were entered in one of four classes, with an eventual winner crowned for Free Style, Performance Custom, Retro Custom, and Street Custom. Additionally, all attendees casted votes to determine the People’s Choice.
Crashing The Party!
Answer Racing made moto headlines around the globe when they signed eight-time MXGP world champion Antonio Cairoli to wear the gear as he battled for the 2017 title… but that was just the beginning of things.
Apparel Pro: Touring Apparel
This spring I was lucky enough to spend over two months in both Western and Eastern Europe touring my motorcycle. Not only did I ride through very diverse seasons, spring into summer, but I also rode in very diverse geographic locations and weather conditions. Two months to myself gave me a lot of helmet time
Virtual Reality Is Coming… And Your Dealership Is Going!
There are already several plays by start-ups to build online powersports dealerships that sell and finance motorcycles nationally rather than locally. A few are focused on pre-owned motorcycles, but we all know that pressure will eventually force a paradigm shift in the traditional franchised business model.
Motorsports World Remembers Nicky Hayden
Hayden’s professionalism and fighting spirit were the hallmarks of a career that saw him reach the highest level in motorcycle racing. He won the MotoGP championship in 2006. The overwhelming response expressed by fellow racers and his legions of fans all over the world are testament to his character.
