fbpx

Mike Hancock Assumes National Sales Role at KYMCO USA

Mike Hancock has now assumed the position of National Sales Manager at KYMCO USA. Hancock has spent 21 years in powersports, the last 10 as KYMCO’S District Sales Manager in Tennessee, Kentucky, Virginia and North Carolina where he managed as many as 98 dealers.

Mike-Hancock_National-Sales-Manager_KYMCO-USA_00

After distinguishing himself at every level of the powersports industry, from pre-delivery inspector, certified service technician, Service Manager, Sales and General Manager at retail level as well as District Sales Manager at OEM level. Mike Hancock has now assumed the position of National Sales Manager at KYMCO USA.

A graduate of Ferris State University (Grand Rapids, MI), Hancock has spent 21 years in powersports, the last 10 as KYMCO’S District Sales Manager in Tennessee, Kentucky, Virginia and North Carolina where he managed as many as 98 dealers.

He accepted a position with KYMCO USA on the eve of the company’s 2006 launch of its mass dealer development and brand awareness program. Before joining the KYMCO team, he worked for 11 years at Jim Bennett Yacht Sales in Iuka, MS, a top tier dealership specializing in yachts, sport boats, personal water craft and powersports.

As National Sales Manager, he is committed to the current dealer network’s development as well as expanding the dealer and retail customer base through the “KYMCO Cares” mantra first articulated by CEO Victor Tsai.

“The message is that we’re not just another OEM pushing product down your throat,” Hancock said. “Ultimately, we want our dealers to be successful, by profiting from each sale and growing each year with our brand.”

“We launched in the U.S. at a time when so many other brands were trying to break into the market which diluted us and made our efforts much more laborious,” Hancock explained, “Through the tough times of the industry we have stayed the course.” “Our message is pretty clear, we are a rock solid brand delivering quality products and service through a quality dealer network and we’re here to stay.”

Hancock is presently living in Nashville, TN with his wife accomplished singer/songwriter Taryn Murphy.

You May Also Like

Sturgis Motorcycle Museum Announces 2024 Inductees to Hall of Fame

The Hall of Fame Class of 2024 is notable for its deep roots in the culture of motorcycling.

Sturgis Museum and Hall of Fame banquet

The Sturgis Motorcycle Museum and Hall of Fame has announced the museum’s Hall of Fame Class of 2024. This distinguished lineup is composed of individuals with a diverse range of accomplishments, from Hollywood fame to racing championships to business success. Honorees this year have supported veterans and the elderly, advocated for motorcyclists' rights and have shown artistic talent on canvas as well as on two wheels.

New Sponsorship Agreement Between Heidenau Tires and Team Obsolete

Heidenau has been producing tires for classic motorcycle sizes for almost 20 years.

Heidenau tires with classic Benelli race motorcycle
R&G to Protect All-New Rahal Ducati Moto Team

The team makes its maiden appearance at Daytona 200 next month.

R&G crash protection engine cover
H-D Factory Race Team Launches for 2024 MotoAmerica Mission King of the Baggers

The 18-race schedule includes a round at the Red Bull Grand Prix of the Americas.

Harley-Davidson Factory Race Team
Volcon Releases Second Production Update Video

New CEO John Kim takes us on a visual tour of Stag and Grunt production.

Volcon Stag driving in prairie

Other Posts

International Female Ride Day: May 4, 2024

Celebrating women riders worldwide.

International Female Ride Day 2024
Taiga Expands Business Into South America

Taiga enters a $25 million exclusive three-year distribution agreement with Ventura.

Ventura storefront
NPA Hires New Territory Sales Manager Jason Wilson for NPA Portland

Wilson was most recently a general sales manager at a Ducati dealership.

Jason Wilson
Nationwide 2024 KTM STREET DEMO TOUR

Test ride the naked bikes and adventure range.

2024 KTM Street Demo Tour