Cypress CA 90630
Yamaha NIKEN Wins 2019 Red Dot Award for Design
The company has received the Red Dot Award for its products for the last eight consecutive years from 2012, and on this occasion, it has also achieved the fourth Yamaha Motor product to be selected as the “Best of the Best.”
Yamaha ATV and Side-by-Side Racers Starting Strong in 2019
Yamaha supported ATV and side-by-side racers are taking an early lead in 2019, kicking off a number of series with notable bLU cRU wins already this year.
Wolverine X2 Named 'Adventure UTV of the Year'
Yamaha Motor Corp., USA, earned ATV.com’s Adventure UTV of the Year for 2019 with the all-new Wolverine X2 side-by-side.
Yamaha Motors Net Sales Rise for 2018
Net sales increased on the back of strong results in the emerging markets motorcycle business, the marine business and the industrial machinery and robots business.
Yamaha Outdoor Access Initiative Ready to Tackle the Next Decade of Success
Since its inception in 2008, the Yamaha OAI program contributed nearly $4 million in funding and equipment to more than 300 deserving grant recipients across the country.
Yamaha: Tune a Motorcycle With a Smartphone
Users can make fueling and ignition timing changes instantly and upload them to the bike via the onboard WiFi system for the ultimate in track-side tuning.
Yamaha Launches Build Your Own YXZ1000R Models
Now, YXZ owners and shoppers can customize and visualize their off-road dream machine online with Yamaha genuine parts and accessories.
Wolverine X2 Named Field and Stream Magazine’s 'Best of the Best'
Yamaha Motor Corp., USA, has earned the 2018 Field and Stream Magazine Best Hunting and Fishing Gear of 2018 honor for the Wolverine X2 side-by-side.
Yamaha Motor Enters into Strategic Partnership with Motorcycle Ride-Hailing Service
Yamaha Motor also aims to leverage Grab’s customer base in Southeast Asia and knowledge of the motorcycle ride-hailing business for future product development.
Yamaha XTReme Terrain Challenge Conquers Loretta Lynn Ranch
The XTR Challenge put YXZ1000R and Wolverine SxS drivers and their co-pilots up against a demanding side-by-side course of natural and manmade obstacles.
Yamaha Motor to Exhibit at CES 2019
Yamaha announced plans to exhibit five models, including four new concepts, at CES 2019, the world's largest consumer electronics show, to be held in Las Vegas, NV, Jan. 8 to 11, 2019.
Yamaha Motor Exhibits 3CT LMW Commuter Prototype at EICMA
The 3CT is a sports commuter prototype model with the distinctive LMW two front wheel mechanism.
Yamaha Announces Reorganizational Changes
This new leadership team will be headquartered out of the company’s new Marietta, Georgia, facility and will manage all marketing, sales and service business for Yamaha.
Heger Wins National Lucas Oil Off-Road Racing Championship
“Yamaha sends a big congratulations to Brock Heger, along with his entire team, successfully defending the LOORRS Production 1000 UTV national title in a YXZ1000R.”
Yamaha XTReme Terrain Challenge Announces Yamalube Sponsor, Josh Gracin Post-Ride Concert
Yamaha announced news on the upcoming Yamaha XTReme Terrain Challenge, an all-new off-roading adventure for Yamaha YXZ1000R and Wolverine side-by-side owners.
Yamaha Racing’s Walker Fowler Clinches Fourth XC1 Pro ATV GNCC Title
Yamaha Racing announced bLU cRU racer Walker Fowler clinched his fourth-straight Grand National Cross Country XC1 Pro ATV championship.
Yamaha to Launch 2019 YZF-R3, YZF-R25
The 2019 models have increased presence through the revamped styling which further emphasizes their relationship with the Yamaha flagship model, the YZF-R1.
Yamaha Off-Road Dominates Lucas Oil Racing Series
Yamaha Racing’s bLU cRU racers continue to prove the YXZ1000R is the vehicle to beat in short course side-by-side racing across the U.S.
Yamaha Outdoor Access Initiative Grants More Than $130,000 in 2nd Quarter
Projects funded this past quarter support opportunities for a variety of off-highway vehicle enthusiasts for outdoor recreation enjoyment.
Yamaha Announces 'XTReme Terrain Challenge' Customer Ride Event
The Yamaha XTReme Terrain Challenge will feature a unique off-road ride event format, with participants tackling an unmarked, GPS-navigated route through extreme terrain and obstacles.
Yamaha Adds to 2019 ATV, SxS Models Including New Grizzly 90
Yamaha Motor Corp. is adding more new and Special Edition models to its ATV and side-by-side lineup for the 2019 model year.
Yamaha's New YXZ1000R to Arrive at Dealerships Nationwide
The YXZ1000R is powered by Yamaha’s first 998-cc triple-cylinder engine, and a five-speed manual transmission, delivering the industry’s only direct-connection SxS driving experience.
Yamaha Returns for 6th Year to AIMExpo Presented by Nationwide
Yamaha was one of the original OEM participants at the very first AIMExpo in 2013, and will showcase its new lineup of models, accessories and apparel this year in Las Vegas.
Yamaha Releases New 2019 WaveRunner Models with Major Updates
Yamaha WaterCraft Group introduced its 2019 WaveRunner line that includes a ground-up redesign, an all-new entry-level model and major performance upgrades.
Yamaha Motor Global Marks Increases in 2nd Quarter Earnings
Net sales increased thanks to healthy results in the emerging markets motorcycle business, the marine business and the industrial machinery and robots business.
Yamaha Outdoor Access Awards $120,000 in Grants and Scholarships
Yamaha Outdoor Access Initiative awarded more than $120,000 in funds and equipment to eight grant and scholarship recipients.
Yamaha Announces Winner of U.S. Technician Grand Prix
Talley finished first in the challenging skills competition that took place over two days in June in Kennesaw, Georgia.
Yamaha Announces Price, Availability for 2019 NIKEN
Yamaha encourages interested customers to visit their online reservation website soon for first come, first served reservation confirmation and delivery.
Yamaha partners with White Clarke Group to Provide Compass Floor-plan Finance Software
Yamaha has chosen to partner with White Clarke Group, selecting the CALMS Compass Floor-plan Finance Software to support their efforts.
Yamaha Introduces 2019 Dual Sport Motorcycles
Yamaha introduced their 2019 XT250 and TW200 Dual Sport motorcycles, which return to the company’s lineup as two key smaller-displacement models that cover a broad range of use.
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