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DustyMoto Enrolls 750th Member Dealer

Powersports Retailers across the US and Canada are finding relief from PG&A overstock with DustyMoto hitting a milestone of participating member dealers.

California Attempts To Muffle Motorcycle Noise

California bikers are making noise of a different kind about a proposed California law to muffle their motorcycles.

Harley-Davidson Production Operations to Remain in Wisconsin

Ratified New Labor Agreements Enable Production Flexibility and Efficiency for Long-Term Competitiveness

NHTSA Offers Grant To Fund Motorcycle-Only Checkpoints

The National Highway Traffic Safety Administration (NHTSA) is offering federal funds that would expand the highly criticized practice of creating motorcycle-only checkpoints by law enforcement agencies.

Enter Your Customers In ITP Photo Contest To Win Jacket

ITP is now rewarding a free ITP jacket to each month’s contest winner. ITP is kicking off the contest with a blue/black jacket by Destinations American Identity featuring embroidered ITP logos on the front and back.

Ma’s Roadhouse Premieres on Tru-TV Sept. 15

truTV is heading to Dallas for some Texas-sized fun with Ma’s Roadhouse at world-famous Strokers empire, a combination bar, motorcycle shop and tattoo parlor, owned and operated by Rick Fairless, with his 71-year-old mother, affectionately known as Ma, serving as the bar manager.

ADP Lightspeed Announces Integration Hosted Solution

ADP Lightspeed, a provider of Dealer Management Solutions, recently announced its new Hosted Solution for LightspeedNXT. This new solution offers the features and tools of Dealer Management Systems, LightspeedNXT, without the need for an on-site server.

Scot Harden Joins Zero Motorcycles As VP

Scot Harden has joined Zero Motorcycles as Vice President of Global Marketing. Harden, who comes to Zero from BMW/Husqvarna, brings more than 40 years of racing, management, product development and brand building experience in the motorcycle industry to Zero. Throughout his career, Harden has held executive sales, marketing and race team management positions with a proven record of success in expanding market share and enhancing brand awareness for leading European motorcycle OEMs, most notably KTM, dating back to 1982. He returned to BMW/Husqvarna in 2008 and served as the National Marketing Director and Race Team Manager prior to making the jump to Zero.

Harley-Davidson Cosmic Starship

Reported to have a $1 million price tag, this motorcycle is said to be the world’s first and only million dollar Harley. Bartels Harley-Davidson (H-D dealer to the stars) in Marina Del Rey, Calif., is going to unveil artist Jack Armstrong’s $1 million “Cosmic Starship” Harley-Davidson on October 21, 2010. The artist is renowned for

Allisat Takes Over Management of Husqvarna

Klaus Allisat has been named to take over management of Husqvarna Motorcycles from Rainer Thoma.
Allisat has worked for the BMW Group since 2003. He has been Vice President Purchasing BMW Motorrad since 2008, where he was also responsible for Husqvarna Motorcycles purchasing operations.

Sophisticated Electric Superbike To Be Unveiled At The San Jose Battery Show In October

Chip Yates, American bike racer and engineering guru, will officially debut his new electric superbike at The Battery Show, which takes place at the San Jose Convention Center, California on October 5th to 7th, 2010.

Vespa Congratulates the City of Boston for Sustainability Effort

For the growing number of residents living in metro Boston looking for the same solution to their in-town transportation challenges, switching to motor scooters is a very appealing option.