MPN’s Jacqui Van Ham recently caught up with Chera Gibb, senior vice president of marketing North America for Arrowhead Engineered Products, which owns All Balls Racing Group and Western Power Sports, in addition to operating in outdoor power equipment, agriculture, heavy-duty trucks and powersports segments. The two discuss a number of things happening within the powersports industry today as well as what’s going on behind the walls of Arrowhead’s powersports businesses.
Suspension didn’t used to be considered a performance upgrade — until now.
In the not-so-distant past, most motorcyclists thought of performance upgrades as exhausts, breathers, cams, engine work, etc. No one considered the suspension to be part of the list. Today, that thinking has been flipped on its head, and the first thing people should do or want to do is a suspension upgrade. In our series 2 Wheels 2 Ways, Patrick and Jacqui stopped at Suspended by Smarty in Texas to meet with shop owner Carol Burks and get some suspension tweaks made and understand more about why these upgrades matter so much.
AJ has learned a thing or two over her 30-year powersports career.
Corteco specializes in seals that make motorcycle forks perform better.
What began with one powersport dealership back in 2021 has now turned into five.
Scullion recently became the president of powersports and marine.
Scooter sales have been trending upwards for this Texas-based dealer.
It’s also one of the largest powersports dealerships we’ve seen!
New vehicles aplenty at AIMExpo 2024!
WPS welcomes Troy Ozias, senior director of field sales, and Jamie Nutzmann, director of international sales.
