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Yamaha Motor Receives Globally Renowned Red Dot Design Award for 3 Products

This is the 11th year in a row Yamaha has received a Red Dot Design Award.

Yamaha Motor Co., Ltd. announced that the company’s motorcycles YZF-R7 and MT-09, and its personal watercraf SuperJet have received the world-famous Red Dot Design Award: Product Design 2022. These honors mark the 11th year in a row — every year since 2012 — that a Yamaha Motor product has received a Red Dot Design Award.

The YZF-R7 was developed as a middleweight super sport model from the YZF-R series. Based on the 689-cubic-centimeter CP2 engine and body of the road sports model MT-07, its sharp handling, inverted front suspension, A&S clutch, etc. have all been adopted based on horizontal lines; an air management cowl that maximizes aerodynamic performance, the M-shaped duct and the twin-lens position lamp, etc., inherit all the styling from the YZF-R series.

The MT-09 is a road sports model equipped with a newly developed 889-cubic-centimeter, three-cylinder engine. The weight has been reduced by 4 kilograms compared to the conventional model, due to incorporating technologies such as the unique SPINFORGED WHEEL technology that has realized lightweight wheels, and a new frame made of lightweight CF aluminum die-cast. This model also features a sound design that creates a sense of torque and acceleration though independently designing and tuning the exhaust and intake as well as an exterior design that expresses a functional beauty of the parts themselves.

The SuperJet is a single-seater stand-up model personal watercraft that has undergone a full model change for the first time in 30 years. The model is equipped with a four-stroke three-cylinder engine that complies with current emission regulations and features a sharp design reminiscent of racing with a front wide hull shape. It is equipped with a steering adjustment function that suits operator body size and taste, an expanded foot tray and an engine suppression mode.

The Red Dot Design Awards, organized by Germany’s Design Zentrum Nordrhein Westfalen, are widely recognized as one of the most prestigious design awards in the world.

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