California Heat, LLC, a leading manufacturer of heated clothing, announced that it has partnered with Western Power Sports, Inc. to distribute its diverse catalog of 12V powersport and 7V battery powered heated gear.
Over the last 59 years, WPS has become the fastest growing distributor in powersports due to their outstanding service and product offering coupled with outstanding delivery and distribution.
“We knew from the moment we met the WPS team that the partnership was meant to be,” said Jennifer Ambrose, director of corporate relations. “Both companies have built a family business based on customer care and with consumer feedback driving their solutions. It’s that family feel combined with superior service that makes this partnership successful.”
California Heat offers a lifetime warranty on their heating elements and plugs. Finewire heating elements are composed of interwoven, highly conductive microfibers that have a heavy-duty coating applied. This superior craftsmanship creates an extremely durable product that heats up quickly, ensuring comfortable warmth during any cold weather activity.
“WPS loves the entrepreneurial spirit that companies like California Heat embodies,” National Sales Manager Ronnie Wehr explained. “California Heat saw a need in the industry for comfortable heated equipment, developed it, and now with WPS, will be able to distribute it quicker and easier to dealerships throughout North America.”
WPS will begin distributing California Heat’s clothing and accessories throughout the United States and Canada.