Tucker Becomes Exclusive Distributor for FUELL Inc.'s E-bikes, Accessories

FUELL Inc. and Tucker Powersports have announced an exciting new partnership that kicks off in March 2022.

This powerful new collaboration will feature Tucker as the exclusive distributor of FUELL’s premium products to the powersports industry for the U.S.

As part of this multi-year, renewable partnership, Tucker will distribute the complete line of FUELL’s premium Flluid e-Bikes as well as FUELL’s branded accessories and replacement parts.

Tucker Powersports is a world-class distributor with more than 50 years of experience serving thousands of dealers in the U.S. and Canada. With a support team of nearly 100 regional sales staff, 7000 active dealers and strong marketing capabilities,Tucker is the ideal partner for FUELL to bring the brand to a wider audience and develop the brand, while adding a U.S. premium brand to its portfolio of e-vehicles.

This is an exciting time for electric bikes, as the worldwide electric bike industry has experienced tremendous growth and is expected to grow by over 50% to reach nearly $70 billion by 2027.

“This new partnership is a real success for both brands. Providing desirable products through an exceptional dealer network that provides outlets and service near every rider has been Tucker’s forte for a long time. FUELL’s strengths are in innovative product design and manufacture. In the exploding marketplace for electric mobility, this makes a dream pairing for enthusiasts who want cutting edge designs but need solid local support. Tucker’s leadership team has the breadth of knowledge and experience to go full bore into this emerging marketplace, and the leadership at FUELL is very excited for the future together,” said Erik Buell, chief technology officer at FUELL Inc..

“Our dealers have been tremendously receptive to having ePower products in their dealerships. They will absolutely love the addition of FUELL e-bicycles to our offering. The outstanding performance and stunning design of FUELL Flluid, along with the personal touch offered by Tucker dealers, is a great combination to offer consumers looking for an electric bicycle,” said Jamie Kempinski, director of business development at Tucker Powersports.

Mountain Motorsports has announced the purchase of generational powersports dealership group America’s Motor Sports. With nine locations in Tennessee, Alabama and Georgia, the Mountain Motorsports team sees a seamless transition for the three landmark stores in Nashville and the vibrant middle Tennessee market.

“We are excited to continue the impressive growth trajectory the Watts family has produced," said Justin Price, president and co-founder of Mountain Motorsports. "We plan to continue the legacy of a great business developed by the Watts family over the last 41 years. Our business philosophy is fully aligned, and we expect a seamless transition over the coming months. Culture is a major focus at Mountain Motorsports. It energizes us to acquire businesses that share our same enthusiasm around culture, and we are grateful that our long-time relationship with the Watts family has made this opportunity possible.”