fbpx

Tucker Adds New VP of Marketing

Barker transitions to his new position as VP of marketing after two years as director of sales operations at Tucker.

At the recent Tucker Show in January, before introducing keynote speaker Chris Zane, Senior Vice President of Sales and Marketing Greg Blackwell made the surprise announcement that Jim Barker had accepted the role of vice president of marketing as of Feb. 1. Like the recent declaration that Jason Potter had been appointed vice president of sales, the news that Barker would join the Tucker Marketing Team was met with similarly enthusiastic standing ovation from those in attendance.

Barker transitions to his new position as VP of marketing after two years as director of sales operations at Tucker. Before Tucker, Barker spent a decade as an entrepreneur starting a digital marketing agency and technology firm. His track record as an entrepreneur helps him communicate and relate to dealers across the country. Barker’s experience in innovative marketing will be a huge asset to Tucker and their customers.

“Being a part of the powersports industry is like having a large family. I love the industry, our customers, brand partners and the Tucker Team. Accepting this challenge is a dream come true,” Barker said. “Our goal is to help our customers better serve their customers by providing them the marketing assets and resources needed. To help them create an excellent customer experience, we must create one with them first. We’re up for the challenge and eager to help them grow.”

Link: Tucker

You May Also Like

Kelly Rees Joins HISUN USA

Rees will serve as district sales manager for the Great Lakes region.

Kelly Rees

As HISUN USA continues to build a powerful team of powersports industry specialists, it is pleased to announce the appointment of Kelly Rees as district sales manager for the Great Lakes region. Rees will be tasked with expanding opportunities for HISUN USA and its dealer network in Kentucky, Indiana, Ohio, West Virginia and Michigan while continuing to help increase consumer awareness.

Eric Bondy Joins S&S Cycle Leadership Team

Brondy is the new vice president of sales and business development.

Eric Brody
NGK Spark Plugs Announces Appointment of Additional Members to Leadership Team

Megan McDonald was promoted to general manager of corporate planning and Alex Sanchez Salazar to general manager of internal audit.

Megan McDonald, Alex Sanchez Salazar
Adam Hindle Joins HISUN USA as Southeast District Sales Manager

Hindle brings an outside perspective to the powersports industry.

Adam Hindle
Drag Specialties, Parts Unlimited Welcome New Sales Reps

Kristalyn Manka joins Drag Specialties, and Deram Tucker joins Parts Unlimited.

Kristalyn Manka, Deram Tucker

Other Posts

Understanding the Popularity of American V-Twins

They may not have the power of a metric sports bike — but that’s not the point.

motorcycle, V-twin engine
The Dainese Group Announces Distribution Agreement with Tucker Powersports in North America

The agreement began Dec. 7 and will last several years.

Dainese Group
Tucker Powersports Partners with AIMExpo to Help Dealers Launch into 2023 

Tucker will have an expansive “campus” on the show floor.

Tucker, AIMExpo
HISUN USA Promotes Phil Chapman to Director of Parts and Accessories

Chapman has previously worked in technical service, product planning and product development roles.

Phil Chapman