Triumph Dealers Continue Retail Success in 2015 First Quarter

A record setting first quarter by Triumph Motorcycles America, which included the highest single day retail sales ever on March 31st, resulted in the company as the top selling European brand in North America. The ranking is based upon motorcycle unit sales in the 500cc-plus on-road and dual-sport categories for the U.S. and Canada.

The first quarter of 2015 ended with a more than 16 percent growth in retail sales over last year. This continues the steady increase Triumph Motorcycles America has been experiencing, as 13 of the last 16 quarters have seen year over year growth.

“The positive sales trend is only possible through the commitment of our retailer network,” said Matt Sheahan, COO of Triumph Motorcycles America. “The most recent quarter nearly doubles the units sold compared to just four years ago for the same quarter.”

As a result of the recent achievements, the top performing North American dealers from 2014 are being rewarded by Triumph with an all-inclusive trip to the factory in Hinckley, UK. These dealers will then make their way to the Isle of Man for the TT races on June 6th.

“The first quarter of 2015 is our best ever and Triumph is on the gas,” said Tom Hicks, president and owner of Southern California Triumph. “Their acknowledgement of our success with this fantastic trip to the factory and Isle of Man is incredible.”

For more information http://www.TriumphMotorcycles.com.

The Sturgis Motorcycle Museum and Hall of Fame recently named Marilyn Stemp and Steve Piehl to its board of directors.

Stemp is a pioneering figure in the motorcycle industry, founding IronWorks Magazine with her late husband, Dennis, and becoming the first female editor of a nationally circulated, mainstream motorcycle magazine. She also revived their trade magazine, Iron Trader News; edits the monthly Kiwi Indian News; contributes to several powersports media outlets; and is the founding editor of Sturgis Rider Daily. Stemp is a noted editor and writer of several motorcycle-focused books. Her consistent support for charitable efforts in the industry include the annual Biker Belles Celebration, Las Vegas BikeFest and as campaign chair for the Sturgis Motorcycle Museum’s development plan in 2014. She co-founded the Flying Piston charity events taking place in Daytona and Sturgis each year and is a National Ambassador for All Kids Bike. Stemp was inducted into both the Las Vegas Motorcycle Hall of Fame and the Sturgis Museum's Hall of Fame in 2018, and in 2022 she was recognized as one of the Top 100 Women in Powersports by DealerNews.