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The Search for the Next Dealership Superstar

Glitzy showrooms and rows of new bikes don’t make great dealerships — they sure can help, but a dealership is only as good as the team that drives it. That’s why MPN teamed up with Mark Rodgers and the Peak Dealership Performance team to create the Dealership Superstar program years ago. It has been a

MPN Named Official Publisher of AIMExpo Publications

I’m excited to tell you that Marketplace Events, producers of the American International Motorcycle Expo (AIMExpo), has awarded MPN’s parent company, Babcox Media, a contract to publish the AIMExpo Show Daily, AIMExpo Show Directory and AIMExpo Consumer Souvenir Program. I’ll be leading the editorial team, and can’t wait to begin to pull together these exciting

MIC Welcomes Dealers

In February, the Motorcycle Industry Council (MIC) began welcoming dealers into its membership for the first time in its long history. Editor Colleen Brousil explains why you should look into joining.

Are Your Customers Showrooming?

Editor Colleen Brousil discusses why it’s important to engage your customers.

On The Road Again

One of the best parts of my job is the opportunity it has given me to travel the world meeting with dealers and manufacturers and attending the events that help shape our industry. In November, I had the distinct pleasure of attending the EICMA Show in Milan, Italy, as a guest of the Italian Trade Commission.

Tis The Season To Sell

Believe it or not, you are competing with Target and Wal-Mart this holiday season, so if you haven’t pulled your Santa suit out of moth balls, it’s time to pull Rudolph in from the pasture and get going on your holiday marketing plan!

For the Powersports Industry, Made in America Still Matters

Global partnerships reap rewards for jobs in the powersports industry.

Powersports Newsline

Big Dog No More, Indian’s New Home, Pied Piper Results

Using Online Coupons for Your Motorcycle Dealership

Take Advantage of Online Coupon Sites to Garner New Customers

Dealer Expo Download

Innovations in Technology and Data Ruled the Show Floor

Will Industry Rebound in 2011?

Show Season Acts as Predictor for Industry Health

Recognizing Excellence

Announcing the 2011 Dealership Superstar Competition