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Bob Ladd owned Shenandoah Harley-Davidson from 1998 to 2011. Under new ownership, the dealership permanently closed its doors in August 2020. Community members gathered together to create a petition to bring Bob back into the dealership business.

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If you’ve been in business for any length of time, you know there will be ups and there will be downs. Most dealers can do well when business is booming. Those who really prosper do business when others say there’s no business.

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PODCAST: How to Make Resolutions to Determine Your Income in 2021

What are you doing to determine your income for 2021? How will you earn what you want to earn?

PODCAST: Automatic Distributors - The Method to Success

PODCAST: Petition to Revive Dealership Drives Thousands of Signatures

In-Store Dealer Operations: The Unlikely Key to Your Digital Success

Original Air Date: October 21, 2020

On-Demand Webinar

Sponsored By Blackpurl

In 2020, while overall consumer demand in powersports has been surprisingly high, the sudden shift from direct storefront operations to more distanced and digital ones caught many dealerships flatfooted. This sharp change in course has thrown many dealers into disarray, allowing inefficiencies to drain cash and resources from what should be almost record-setting sales.

In the coming year, dealers must align their longstanding business practices with these new innovations to keep margins high, deliver excellent customer satisfaction and be ready for another round of unexpected challenges.

During this panel discussion featuring a powersports dealer, a dealership strategy consultant, and a technology expert, you'll learn how your dealership can:

Unify customer experience and product fulfillment across all sales channels
Decide which numbers you need to pay attention to in order to optimize your operations
Forecast and budget where it matters most - growth and profit

Speakers

Derek Bannister
Founder & Owner
Banner Recreation

Brian Schumacher
President
1043232 B.C. Ltd dba
Momentum Consulting

Brian Kelley
Systems Architect
Blackpurl

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Joe Rocket Men's Ballistic 7.0 Pants

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