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2024 PWC Updates

Find out what’s the latest with the new personal watercraft lines from Yamaha, Sea-Doo and Kawasaki.

personal watercraft, PWC
How Michael Maledon Leads the Offense at Elway Powersports

What began with one powersport dealership back in 2021 has now turned into five.

20 Years of Powersports and the Latest at BRP with Sandy Scullion

Scullion recently became the president of powersports and marine.

Jonesboro Cycle & ATV

Go big — 185,000 square feet big — or go home.

Jonesboro Cycle & ATV
Sea-Doo and Manitou 2024 Lineups

Revving up the waves by pushing innovation and rider experience with more horsepower, affordable fun and unbeatable comfort.

Sea-Doo, Manitou
Destination Dealership: I-90 Motorsports

I-90 Motorsports caters to both the techies in Seattle the rural folks of Central Washington with their varied interests.

Advances in PWC Technology

Integrated digital technology, use-specific functions and electric PWCs are the major focuses for OEMs today.

Taiga Orca Carbon
Selling to First-Time PWC Buyers

Address any misconceptions and become a key part of their research.

Sea-Doo, first-time buyer, PWC
BRP Reveals All-Electric Can-Am Motorcycles and Sea-Doo Hydrofoil

Can-Am reveals the dual-sport Origin and the naked Pulse, while Sea-Doo elevates the watersports industry with the Rise.

Can-Am, Origin, Pulse, electric motorcycles
MPN Takeover: NOCO Powersports – A John Elway Dealership

Take a tour of this Colorado-based dealership.

iMotorsports Adds Sea-Doo PWC and Can-Am ATVs and SxSes to Product Lineup

Given its success with other Can-Am trikes, the company decided to expand its offerings.

iMotorsports
Ep. 16: Dakar Ends, News Bikes Abound and the Swiss Army Knife of Boats!

Bikes and boats and batteries, oh my!

On the Throttle 16