Royal Riding Expands Seat Fitments For Older Bikes
Just in time for the Sturgis Rally, the RodeMaster seats now have fitments for 1997-2007 and the entire range of RodeMaster seats get a cool new way of integrating the gel pads.

RodeMaster P-Tour Seat to Debut at Americade
Royal Riding, a pioneer in the gel seat pads sector, is unveiling a new concept at Americade, the ultimate touring rally in Lake George, New York on June 5-10.

Printing All The News That Fits (October)
Former KTM Hard Equipment stalwart Lowell Anderson is now the head wrangler for Tucker Rocky’s brands. “I’m very excited to be part of the Tucker Rocky | Biker’s Choice family,” says Anderson. “As director of brands, I am looking forward to working with our brand team members to create a compelling assortment of products that

World Traveler Lobo Chooses Classic Sheepskin Gel Seat Pads to Ride Farther
The stock seat on Eric Lobo’s trusty Dyna had given up the ghost in Nova Scotia and he had ridden the rest of the way to the Rally sitting on the frame rails.

RodeMaster Seats By Royal Riding Help Rally Goers Ride Farther
Royal Riding’s fusion of ergonomic designs and advanced gel technology means that riders can ride farther and ride longer with less pain… and do it in style as well.

Royal Riding’s New LoPro Line
To keep up with technology, Royal Riding is rolling out the LoPro line at the 2017 Hollister Independence Rally, June 30-July 2.

Royal Riding Gel Seat Pads
There is a true science to eliminating vibration, maintaining circulation and improving ventilation. This is not just a seat pad. Gel is a superior medium for reducing those elements that make riding uncomfortable.

Royal Riding Changes Hands
Royal Riding may have changed ownership, but the brand’s focus on being socially conscious and committed to comfort remains unchanged. The 2017 product range and new ownership will be rolling out at the Laughlin River Run, April 26.
