American Flat Track announced its inaugural year of partnership with Royal Enfield North America with a multi-faceted plan to grow the visibility of the manufacturer within the sport.
Yamaha Motor Corporation, USA, announced a partnership with Ohio-based travel experts, Motosports Travel, to offer VIP packages for select Monster Energy Supercross races as part of the Destination Yamaha program initiative.
Uncharted Supply Co. has teamed up with Harley-Davidson via a licensing agreement to develop motorcycle rider-focused products.
MotoAmerica has announced Yamaha Motor Corporation U.S.A. as an Official Manufacturer Partner of the 2017 MotoAmerica Series, marking a third successive season of Yamaha support of the road racing series.
Havoc Motorcycles and the Wild West Motor Company have announced an agreement for a co-marketing and joint distribution partnership that will extend the reach of both brands across North America with global potential.
Arctic Cat Inc. has announced that it has entered into an exclusive, five-year product development and marketing agreement with famed racer Robby Gordon and his newly formed SPEED RMG Partners LLC with Todd Romano, an aftermarket futurist.
Held USA has renewed partnership with Eric Wood and Penguin Roadracing School. The instructors will be outfitted with Held’s Titan Evo, Phantom II and waterproof Race-Tex motorcycle gloves. Students of the school will also be able to test the gloves on the track. “We are very pleased to renew our partnership with Held USA and