Going Social: Increase Profits with Social Media Marketing

In the world of the Amazon Effect and instant gratification, how powersports dealers reach customers has become more complex, but it isn’t rocket science.

Harley-Davidson Names PowerSports Extreme Digital Marketing a Dealer Digital Certified Provider

Committed to delivering iconic products that unify the highest levels of passion, authenticity and performance, Harley-Davidson proactively sought PSXDigital’s consolidated solution as part of its accelerated plan for continued growth.

Get Social: How Online Marketing Can Boost Sales

If you’ve hesitated on getting involved in online marketing, now is the time to get your feet wet. In 2019, the internet and social media has taken a prominent place in our daily lives and has no intention of disappearing. So how can dealers take advantage of this opportunity? “If leveraged to its fullest potential,

American Cycle Finance New Exec.

With significant planned growth and expansion for 2019, American Cycle Finance has hired Bruce Katz to serve as its director of sales and marketing.

Tucker Adds New VP of Marketing

Barker transitions to his new position as VP of marketing after two years as director of sales operations at Tucker.

Gain the Loyalty of Current Customers to Increase Repeat Sales

Here are a few ways to gain current customer loyalty and increase repeat sales. 

Rod Lopusnak Appointed to General Manager of Triumph Motorcycles

Triumph Motorcycles America announced the appointment of Rod Lopusnak to the role of general manager. Lopusnak previously served as Triumph Motorcycles America’s U.S. national sales director.

National Powersport Auctions Expands Team

Previously in charge of strategic and event marketing programs for various lifestyle, apparel, health and fitness brands, Jaclyn Mayer joins NPA just in time to hit the ground running at AIMExpo.

Rollick Acquires AVALA Marketing Group

With the acquisition of AVALA Marketing Group on Sept. 30, Rollick will provide manufacturers and retailers in distributed dealer networks with an efficient and effective end-to-end marketing solution.

Oregon Dealer Discusses Success of Dealer Spike Partnership in New Video

Latus Motors partnered with Dealer Spike and shared in a video how those tools have helped their dealership become even more successful.

Race Winning Brands Announces New Marketing Hire, Director of Content Promotion

“It’s an honor to join the RWB family and work with some of the most iconic performance brands in the industry,” said Berlanga.

Tucker Adds New Hires to Sales, Marketing Teams

As Tucker continues to ramp-up for its next chapter as a world-class powersports distributor the company has emphasized hiring sales and marketing professionals to showcase its dealer and brand partner-focused sales and marketing strategies.