Sportsman Country Hires Five New DSMs

Sportsman Country, the newly formed distributor of Bennche, Massimo and Linhai ATVs and Side-by-Sides, has hired five district sales managers, who will play a vital role in the new go-to-market strategy for the Garland, Texas-based company.

ARGO Names New US District Sales Manager

ARGO recently welcomed powersports industry veteran Scott Eilertson to its growing sales team. In his new role as District Sales Manager, Eilertson will be responsible for expanding the brand’s dealership network and growing sales across Minnesota, North Dakota, South Dakota, Wisconsin and UP Michigan.

Finding Our ‘Cool’ Place In The Industry

[dropcap]O[/dropcap]ne of the most frequent questions I have been asked in all my years in the motorcycle industry has been, “How do you land one of the cool jobs in the industry?” People outside of the industry will say that is so cool you work in the motorcycle industry. To most of us enthusiasts, the