Sturgis Buffalo Chip Raises Record Amount for Charity Through 2021 Events

Over $477,000 was raised for local and national charities through Buffalo Chip events during the 40th annual celebration in August 2021.

Sturgis Buffalo Chip
On the Road with Brands That Shine – Part III

A recap of the Sturgis rally, a radio appearance and more.

Sturgis, Buffalo Chip to Host Inaugural Rally Wrap Party

Unbelievably, in 81 years, there has never been an official Sturgis Rally Wrap Party. That changes as Why We Ride, MOTOvational.org and the Sturgis Buffalo Chip host the VIP Sturgis Rally Wrap Party benefitting Treasured Lives. The limited seat event is aimed at motorcycle industry VIPs, brand leaders and anyone who rides. The event is

Sturgis Buffalo Chip Partners to Create Indian Customization, Performance Destination

The brand-new Lloyd’z Garage will make its debut for the upcoming 81st rally in August.

Custom Motorcycle Builders to Boost Sturgis Exclusive Charity Breakfast

The custom Strider Riders will be unveiled at the 2018 breakfast as the first stop on their year-long tour.

Buffalo Chip Builders Breakfast Welcomes Russ Brown Motorcycle Attorneys

Sturgis Buffalo Chip CrossRoads’ Flying Piston Builders Breakfast will be presented by Russ Brown Motorcycle Attorneys this year in South Dakota.

Strider Joins Sturgis Buffalo Chip CrossRoads Charity Breakfast

The custom Strider Riders will be unveiled at the 2018 breakfast as the first stop on their year-long tour.

Continental Partners with Buffalo Chip Festival

The Continental Motorcycle Tire Division announced that it will be partnering with Sturgis Buffalo Chip on a three-year agreement. Buffalo Chip is the largest music festival in motorcycling and it is recognized as the centerpiece of the rally, located in Buffalo Chip, South Dakota on Aug. 3-12.

Motorcycles as Art Annual Industry Party and Media Reception

Michael Lichter and Rod Woodruff present the Buffalo Chip’s annual Industry Party and Media Reception for the 2016 Motorcycles as Art exhibition titled “Skin and Bones – Tattoo Inspired Motorcycles and Art.” The party is to be held in the Buffalo Chip’s Events Center, Sunday, August 7.

RSD Unveils 2015 GEICO 75th Anniversary Sturgis Bike

On August 2nd, Roland Sands Design along with GEICO, introduced the 75th Anniversary Sturgis Buffalo Chip custom Indian Chief Racer. RSD pulled the motor and a few spare parts off the stock Indian Cheiftain and re-imagined the machine from the motor up.

Bahn Announces Legends Ride and Main Stage Appearance at the Buffalo Chip

The new brand of forged aluminum motorcycle accessories has announced a special main stage appearance at the Sturgis Buffalo Chip, as well as sponsorship of the annual Legends Ride where world-class bike builder Jim Nasi will ride the Bahn + Nasi Bagger.