BikeMaster Celebrates 40th Anniversary

“BikeMaster is a brand with a great legacy and a great future,” said BikeMaster Brand Manager Cynthia Beck.

Moto Guzzi Launches Special Centennial Livery Models

Moto Guzzi will produce a limited series of their models in a special Centennial Livery, which will be available on V7, V9 and V85 TT only throughout 2021.

Honda Reaches 400 Million-Unit Milestone in Cumulative Global Motorcycle Production

Since the introduction of the Dream D-Type in 1949, Honda’s 70th anniversary of motorcycle mass-production marks the company’s 400 million-unit milestone for global motorcycle production.

Renthal Celebrates 50 Years

The first Renthal handlebars were made for the motorcycle trials market and were the first handlebars to be made of aluminum. Even in the early days, there was a focus on supporting the world’s best riders.

Honda Celebrates 40 Years of Manufacturing in America

After Honda became the first Japanese automaker to build products in the U.S., automobile production quickly followed on Nov. 1, 1982, at the adjacent Marysville Auto Plant in Ohio.

Indian Motorcycle Honors Scout’s 100-Year Legacy in 2020

In celebration of the Scout’s 100th birthday, Indian Motorcycle has created a premium and collectible Scout 100th Anniversary model, limited to 750 produced globally.

Suzuki to Celebrate Motocross Roots with Historic Graphics Kit at Unadilla

In conjunction with Unadilla MX’s 50 year anniversary, Suzuki and the JGRMX/Yoshimura/Suzuki Factory Racing Team is excited to feature an all-new retro graphics kit at the Unadilla National for round 10 of the 2019 Lucas Oil Pro Motocross Championship.

Oracle Lighting Celebrates 20th Anniversary

Oracle Lighting announced it is celebrating its 20th anniversary as a market leader in creating high quality lighting products and innovative LED solutions for the automotive/12Volt, powersports, motorcycle and marine markets.

‘Easy Rider’ Coming Back to Theaters for 50th Anniversary

“Easy Rider” is returning to movie theaters across the country for two days only: Sunday, July 14, and Wednesday, July 17.

BRP to Celebrate 15th Anniversary

To mark the event, the company is also celebrating the success of its CEO José Boisjoli.

New Polaris Division for Riding Experiences Exceeds First Year Goals

Polaris Adventures celebrates its one-year anniversary this month as well as its growth from three locations to over 60 locations across the country.

AGV Launches Legends Helmet Collection

AGV, celebrating its 70th anniversary since the production of its first helmet, unveiled AGV Legends, a new collection of helmets that immortalizes riders and achievements that will never be forgotten.