Suzuki Motor of America Inc. (SMAI) recently hired Frankie Garcia for the newly created position of PR Coordinator. In this role, Garcia will work closely with motorcycle journalists covering both the off-road and street motorcycle markets.
 
“Suzuki has a great opportunity right now to share its new products with the media,” said Garcia. “I’m excited to get started and help communicate all the great features and performance of the Suzuki product line to the media.”
 
Garcia began riding motorcycles when he was just two years old. He’s raced everything from motocross events to the famed Daytona 200 road race. Garcia most recently worked for MotorcycleUSA.com as a writer and test rider.
 
“We are glad to welcome Frankie Garcia to the Suzuki team,” said Derek Schoeberle, product media relations manager for SMAI. “His enthusiasm and passion for the powersports industry, along with his past experience as a writer and test rider, is a wonderful addition to the team and will help us deliver even more information to the media about Suzuki motorcycles, scooters and ATVs.”