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Sturgis Motorcycle Museum & Hall Of Fame Expands to Two Campuses 

The Sturgis Rally may be over, but things are just getting started for the Sturgis Motorcycle Museum and Hall of Fame. The Museum is set to double within three years, and the Hall of Fame portion will have its own campus.

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The Sturgis Rally may be over, but things are just getting started for the Sturgis Motorcycle Museum and Hall of Fame. The Museum is set to double within three years, and the Hall of Fame portion will have its own campus. Meanwhile the Main Street location will get a major revitalization, courtesy of generous donations from supporters, Board members and the Law Tigers.

“It’s been a busy summer,” says Sturgis Motorcycle Museum Executive Director Myrick Robbins. “Scott Peterson, of Scott Peterson Ford, has donated land for the second, larger Museum site,” notes Robbins. “This site will be off of Exit 32 and visible from I-90. The Law Tigers are jump starting the building fund to ensure that the aggressive expansion plans are met, donating more than $100,000 to our capital campaign building fund,” he adds. “Our Museum is growing and within three years, the Hall of Fame portion will have its own campus near exit 32.”

In addition to the donation of the site by Scott Peterson and the funding from the Law Tigers, Board Member Bruce Eide generously donated the fees for the architectural design firm, 4FrontDesign, Inc. They have completed the preliminary plans for the second site. The larger building will house the Hall of Fame, pre-1938 collection and various galleries. “The overall facility will give the Museum space to offer educational programs, meeting and event space and a place for the community and visitors to experience motorcycling, learn about the great people of the Hall of Fame and their heritage,” notes Robbins.

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Completion for Campus 1 – “Legendary Main Street” – is July 2019. Campus 2 -“Heritage Hill” – is planned to be completed in time for the 80th Anniversary in 2020.

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