STI announced a new distribution partnership with Parts Unlimited. Beginning immediately, Parts Unlimited dealers will be able to provide their customers with STI’s high-quality mix of UTV and ATV tires and wheels and off-road motorcycle tires.
“Parts Unlimited has been the powersports industry’s distribution leader for many years. Their logistics and order-fill capabilities are the best in the business,” said STI’s Craig Petersen. “STI’s dynamic growth required that we find a distribution solution that could meet our potential as we continue to deliver innovative products that bring value for powersports dealers. We’re excited about the opportunity to partner with Parts Unlimited and its high-performance dealer network.”
“The addition of STI strengthens our UTV tire and wheel offering,” said Jeff Derge, VP of sales and LeMans, parent company of Parts Unlimited. “Our team couldn’t be more excited, and we’re working hard to ensure that we deliver great service right out of the gate. Thank you to the STI team for this opportunity.”
Links: Parts Unlimited, STI
