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Business Management

Spring Sales Show Measured Growth

After last month’s big changes in pricing in the powersports market, values continue to go up again this month.

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In February we spent a few days in Indianapolis at the Dealer Expo. Thanks to all of the industry and market leaders who stopped by our booth to talk about the strength in the market and to see a demo of our just released Android app for motorcycle values, which joins our already available iPhone app.

 

After last month’s big changes in pricing in the powersports market, values continue to go up again this month, but by somewhat smaller amounts. Most late model motorcycles and scooters are up by around 3 percent. ATVs and utility vehicles are basically unchanged, showing only very slight increases in pricing. Demand at the auctions has really been picking up as dealers look to add inventory, anticipating the arrival of warmer weather. If you haven’t stocked up yet, expect to pay more dearly at the auctions over the next couple of months.

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Snowmobiles have been the biggest segment to buck the trends. They continue to drop off in value for this time of the year, declining by about 4.5 percent. The general lack of snow across most of the country has really put a damper on the interest in sleds this year, and their prices are a direct reflection of the winter weather or, rather, lack thereof.

 

At the other end of the weather spectrum, personal watercraft and jet boats are up in price as spring approaches, with average increases of around 3 percent.  MPN

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