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SEMA Names Powersports New Product Award Winners

SEMA, the Specialty Equipment Market Association has announced the winners of the New Products Showcase Awards held at the 2012 SEMA Show. The event recognizes the most cutting-edge automotive and powersports products either on the market or about to hit the market.

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SEMA, the Specialty Equipment Market Association has announced the winners of the New Products Showcase Awards held at the 2012 SEMA Show. The event recognizes the most cutting-edge automotive and powersports products either on the market or about to hit the market. This year, more than 2,000 new products were submitted for consideration.

Criteria that ranked high on the judges’ selection for the New Product Showcase Awards included superiority of innovation, technical achievement, quality and workmanship, consumer appeal and marketability.  


The 2012 New Product Award Winners in the powersports category included:

Winner: K&N Engineering Inc., K&N Street Metal Intake System 

Runner Up: Warn Industries Inc., WARN Vantage 3000-S Powersports Winch 

Runner Up: AMSOIL Inc., AMSOIL Dominator Octane Boost

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