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Philips MotoVision, Vision Moto Powersports Lighting

Lumileds, a subsidiary of Royal Philips, offers a line of advanced headlight bulbs for motorcycles, scooters, and powersports vehicles. Philips MotoVision and Vision Moto are breakthroughs in lighting safety for all types of two-wheeled motor vehicles as well as ATVs and UTVs.

Slight Uptick in Retail Sales Environment

Our latest survey of powersports dealers indicates that the retail sales environment improved sequentially in the month of April. It appears that after starting off slowly (in part due to unfavorable weather conditions), sell-through trends picked up as the month progressed and comparisons eased (lapping the Polaris stop-sale last April). Now that Can-Am’s Maverick X3

Shifting Gears (June): Printing All The News That Fits

Former director of federal affairs in the MIC, SVIA and ROHVA Government Relations Office, Duane Taylor is now executive director of the National Off-Highway Vehicle Conservation Council (NOHVCC). “We are excited that Duane’s leadership at NOHVCC will help our joint goal of furthering a positive future for responsible OHV recreation,” says his former boss, MIC

STI Enduro XT/S Tire

With its dual steel belts, the all-new Enduro XT/S tire from STI provides high-performance traction plus superior puncture resistance and longer tread life.

Kawasaki Agrees to $5.2 Million Penalty for Failure to Report Defective ROVs to CPSC

The U.S. Consumer Product Safety Commission (CPSC) announced that Kawasaki Heavy Industries, Ltd., of Japan, Kawasaki Motors Corp., U.S.A., have agreed to pay a $5.2 million civil penalty.

Klock Werks Flare Windshield for Polaris RZR

Klock Werks enters the UTV market with the UTV Flare Windshield for Polaris RZR. The Flare Windshield design features “hips” at the outer edge of the shield that re-route air, and the “flip” at the top is designed to kick the air up and back as clean, less turbulent air for driver and passenger.

Houser Racing Partners with Get Financing

Houser Racing’s customers now have a financing option to allow them to get all of the products they need to outfit their ATV or UTV and manage one low monthly payment, as the company recently announced it will begin offering flexible financing terms through Get Financing.

Apparel Pro: Dual Sport / Modular Lids

Like a lot of motorcycle enthusiasts, I am one of those riders who is forever on the lookout for that new moto item that will revolutionize my riding. It’s a never-ending search for that one product, which has multiple uses and will therefore cut down on the weight of my luggage, solve multiple problems and/or

Shifting Gears (May): Printing All The News That Fits

Building a better mousetrap? Tucker Rocky has brought supply chain management specialist Dan Bradley onboard as VP of operations. In his new role, Bradley will apply his 25 years of experience with parts distribution facilities and logistics networks to stabilize and refine the company’s distribution operations, ensuring that dealers get the right part, at the

The Good, the Bad and the Downright Ugly!

Remember the old Spaghetti Westerns with the tumbleweeds blowing through desolate ghost towns? Does this describe your dealership these days, but without the bitchin’ musical score?

Yamaha Named as Sponsor for 2017 TORC Series

Yamaha Motor Corp., USA, is The Off-Road Championship (TORC) series’ Checkered Flag sponsor for all UTV classes for the 2017 season. Along with the Checkered Flag sponsorship, Yamaha Viking Side-by-Sides (SxS) will serve as track maintenance and support vehicles while the pure sport YXZ1000R SxS will be the official pace car for all Pro UTV classes.

Scosche Powersports Mounts

Three innovative mounts anchor the Scosche Powersports family with more on the way, making it easy for outdoor enthusiasts to securely mount mobile devices and cameras to motorcycles, UTV/ATV/SxS, watercraft and more.

American LandMaster Expanding in Indiana, Moving Operations from Louisiana

American LandMaster, a manufacturer, designer and distributer of off-road utility vehicles, announced plans to expand its operations in Indiana, creating up to 67 new jobs by 2020.

Yamaha bLU cRU YXZ1000R Drivers Sweep Podium at Duel of the Desert

Yamaha Motor Corp., USA, factory-supported and bLU cRU racers dominated the first two rounds of the Lucas Oil Off-Road National Racing Series’ inaugural UTV Production class this past weekend at the Duel of the Desert at Chandler, Arizona’s, Wild Horse Pass Motorsports Park.

Bonnier Motorcycle Group and Dealer Motorsports Launch Nationwide Dealer Program

Bonnier Motorcycle Group, in collaboration with Dealer Motorsports, has launched a new inventory classified program, designed for powersports dealers across the country, that allows participating dealers to advertise inventory and receive qualified buyer inquiries by email and SMS.

STI HD9 Comp Lock Wheel

The newest beadlock wheel in the STI HD Alloy family – the HD9 Comp Lock – is manufactured to Baja-tough standards in a classic 8-spoke design; it’s STI’s strongest beadlock wheel yet. The 10mm thick beadlock ring is secured by 5/16-inch grade-8 hardware for extra strength.