Harley-Davidson Dealerships Ranked 1st for Responding to Website Customers
The 2019 Pied Piper PSI Internet Lead Effectiveness Industry Study answered the question, “What happens when UTV or motorcycle customers visit a dealer website and inquire about a vehicle?”
(I Can’t Get No) Satisfaction
The Rolling Stones first sang “Satisfaction” 50 years ago, but judging by the latest Pied Piper dealership benchmarking study, it looks like a number of potential powersports shoppers can’t get no satisfaction from some of your dealerships today.
Ducati Dealerships Repeat as Highest Ranked in US
Ducati dealerships repeated as the top ranked brand in the newly released 2015 Pied Piper Prospect Satisfaction Index U.S. Motorcycle Industry Benchmarking Study. The study measured dealership treatment of motorcycle shoppers, with rankings by brand.
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Big Dog No More, Indian’s New Home, Pied Piper Results
Harley-Davidson Dealers Ranked 1st for Providing Quick and Easy Service Appointments
The study measured the efficiency and quality of service telephone calls from a customer’s objective of quickly and easily setting up a service appointment.
Indian Motorcycle Dealers Ranked Highest in New Study
Powersports industry performance has improved substantially over the past five years, but there is now a large gap in customer treatment between top-ranked brands and the others.
SxS/UTV Market Poised for Growth
While predictions for the forthcoming riding season are not as upbeat for motorcycle dealers as many were hoping at this point in the year, there is one positive segment, however, and that has been SxS/UTVs.
Gearing Up: MIC Offering Online Training Courses
We got a call from the MIC about our coverage of Textile Street Apparel this month. They told us that they will be offering free Gear Up University online courses that will teach you how quality motorcycling gear can not only save a life but enhance your customers’ riding experiences so they can ride through
Are You A Change Agent?
The retail sector has been getting hammered lately. I’m not talking about just our segment, but the entire retail sector, especially in recreation industries like golf, camping, cycling, you name it and there’s a retail chain that has shut its doors recently.
Sometimes it Makes Sense to Follow
[dropcap]T[/dropcap]he motorcycle and powersports industry has always carved its own path, and has not often followed along with whatever the automotive world has done. But there are things that can be learned and should be put into practice if you want to make it in today’s marketplace. Pied Piper’s Fran O’Hagan says if you talk
New Study Ranks Ducati Dealers Highest For Third Straight Year
Ducati dealerships were the top ranked brand in the recently released 2016 Pied Piper Prospect Satisfaction Index (PSI) U.S. Motorcycle Industry Benchmarking Study, which marks the third consecutive year that Ducati finished at the top. The study measured dealership treatment of motorcycle shoppers, with rankings by brand determined by the patent-pending Pied Piper PSI process, which
Two Things: Taiwan and PSI
The first thing, which was worth spending 18 hours in a flying tube for, was getting to attend the Taiwan International Motorcycle Show held in Taipei early last month. The motorcycle show was one of four separate shows held simultaneously at the Taipei World Trade Center which included Automotive Parts, Electric Vehicles and Autotronics.
Devils and Dealers: How to be an Employer of Choice
Is letting your people explore other employers really the realm of the devil’s playground?