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Dominion Powersports Solutions to Host Facebook-Focused Webinar

As part of its Pulse series of webinars, Dominion Powersports Solutions will host a free webinar on how to use Facebook as a successful marketing tool. The webinar will feature three dealerships who are performing well above average in key Facebook benchmarks.

Zero Motorcycles Rebrands to Coincide with 2014 Model Launch

The update to Zero Motorcycles’ corporate branding, including its logo, reflects the rapid development of the Zero product line and is based on extensive consumer research and analysis, according to the company. The company will unveil its 2014 model line at the 2013 EICMA International Motorcycle Exhibition in Milan, Italy.

MagnaFlow Partners with Arlen Ness to Produce American V-Twin Exhaust Systems

MagnaFlow and Arlen Ness Motorcycles announced a new partnership to manufacture and sell a complete line of co-branded exhaust products worldwide. In addition, MagnaFlow has named Chris McGee director of the motorcycle division at MagnaFlow.

Design Engineering Inc. Hires New Powersports Market Manager

Brian Van Koevering has close to 15 years of powersports marketing and brand management experience. He most recently served as PowerParts accessory program manager for KTM North America and has previously worked with Enduro Engineering and Gardener-Westcott Company.

Inaugural Joseph C. Parkhurst Education Fund Live Auction To Benefit Pediatric Brain Tumor Foundation

After Cycle World founder Joe Parkhurst’s death in 2001, his family wanted to honor his legacy by donating to education. In honor of Parkhurst, The Bonnier Motorcycle Group will host its inaguaral Joseph C. Parkhurst Eduction Fund Live Auction at AIMExpo.

AIMExpo Mobile App Now Available

AIMExpo Connect offers a powerful search engine, planning tools and interactive mapping, making it easy for show participants to research companies, discover products, navigate the show floor and stay up-to-date on all show related news and events.

Getting the Band Together: The Entwistle Effect

Your dealership is like a rock band. Think about this: You need to have the right musicians to make great music (or what I like to call “classic rock”). In addition to writing and recording memorable songs that stand the test of time, there are two primary factors that determine a band’s success: ability and

How To Use LinkedIn To Grow Your Business

LinkedIn is better than any other platform for networking. It connects you to more than 50 million affluent, ambitious and influential professionals, and since the relationships within LinkedIn are built upon trusted connections, the likelihood of generating leads from your connections is high.

Kawasaki Unveils More Powerful, More Feature-Rich Ultras

While rumors of the brand’s departure from the market were indeed off the mark, so too were the hints of something radically new for 2014. Instead, Kawasaki chose to once again build on its proven strengths, bringing back both the existing STX-15F and Ultra LX, and tweaking the rest of the Ultra line both in terms of horsepower and amenities.

Destination Dealership: Temecula Motorsports

This dealership combats its spread-out customer population by implementing some innovative business ideas.

Mustang Seats Launches Campaign to Honor Breast Cancer Awareness

Through its “Comfort for a Cause” campaign, Mustang will donate $10 to the Breast Cancer Research Foundation for each limited edition seat sold during the month of October. Customers can purchase seats featuring pink ribbons, contrasting pink stitching or even entire inlays.

‘Turning Point’ Program to Kick Off AIMExpo

Hosted by veteran motorcycle television personality Greg White, the program will celebrate the history of motorcycling while also looking ahead to a brighter future, with AIMExpo serving as a driver of that success.

LeoVince USA to Distribute USWE Sports Hydration Products

Products that will be available through LeoVince USA include USWE’s full line of No Dancing Monkey 4-point harness packs, Helmet Handsfree hydration packs, bottles and Disposable Hydration Bladders.

LeoVince USA Announces New Hires and Promotions as Company Expands

LeoVince USA announces four new hires and six promotions following the purchase of LeoVince USA by Geared Up Powersports’ Tim Calhoun. LeoVince’s parent company, Sito Gruppo Industriale, continues to standardize its global expansion operations.

LeoVince USA Purchased By Geared Up Powersports

Geared Up Powersports is a California Limited Liability company owned by longtime LeoVince USA Executive Vice President Tim Calhoun. The company will continue to operate under the LeoVince USA name, with Calhoun stepping into the role of CEO and president.

British Customs Partners with Acorn Woods Communications

British Customs is a Triumph-only design and engineering firm. The partnership will offer the company public relations, marketing and social media support for its complete line of custom performance parts and accessories for the Triumph brand.