Essential Accessories for Yamaha Tenere 700 from Touratech
Touratech has been riding the bike and developing products for over a year now and is happy to announce a product range for this lightweight and versatile parallel-twin adventure machine.
MIC: COVID-19 Industry Updates & Resources
The Motorcycle Industry Council leadership and Government Relations Office (GRO) are in daily contact with officials regarding the COVID-19 Coronavirus emergency.
Apparel Pro: High-Visibility Apparel
Motorcycles have long been modish icons, projecting an aura of being cool, hardcore, tough and even devil-may-care. Humans gravitate toward these feelings, as they seem to symbolize that ofttimes elusive feeling of freedom and escape from a rigid society. So, motorcycle riders, understandably, have an image they wish to protect.
Piaggio Group Returns to Canada’s The Motorcycle Shows for 2020
Joined by all brands, Aprilia, Moto Guzzi, Piaggio and Vespa, Piaggio Group will showcase the latest iconic Italian machines ahead of the 2020 ride season.
Saddle Tramp Introduces New Motorcycle Audio Products
A new audio speaker grille is a universal fit, while the lower fairing speaker pods are designed specifically to expand a wide range of popular Harley-Davidson models. For safety and style, new LED handlebar indicator lights increase visibility.
Polaris Donates More Than $90,000 to Off-Road Organizations
Polaris Inc. announced it has granted more than $90,000 to off-road and all-terrain vehicles (ATV) organizations across the United States as a part of its T.R.A.I.L.S Grants program.
Erik Pritchard Named CEO, President of Powersports Trade and Safety Associations
Erik Pritchard has assumed the role of chief executive officer and president of the Motorcycle Industry Council, Specialty Vehicle Institute of America, Motorcycle Safety Foundation and Recreational Off-Highway Vehicle Association of America, as part of the leadership succession plan announced by the respective boards in July 2019.
Indian Motorcycle Pushes American V-Twins Forward with All-New 2020 Challenger
Indian Motorcycle has dramatically redefined the American bagger with its introduction of the 2020 Indian Challenger – a striking combination of American muscle, next-level technology and premium comfort to deliver a truly unmatched riding experience.
Summer Market Report: Strengths, Weaknesses and New Riders
As you tuck away your flip flops and sunscreen and replace them with pumpkin spiced lattes and cozy sweaters, you might be noticing some market trends that could affect your sales.
Piaggio Recall Certain Aprilia, Moto Guzzi Motorcycles
Piaggio recently recalled certain Aprilia and Moto Guzzi motorcycles due to the bikes unexpectedly slowing down or stopping while driving, with no warning to following traffic, which can increase the risk of a crash.
HJC German Grand Prix & Dealer Meeting
With more than one million new bike registrations of 50cc and larger throughout Europe, the market is vital to helmet manufacturers such as HJC.
Powersports Trade and Safety Associations Announce CEO Succession Plan
To insure a successful leadership transition, the first phase of the CEO succession plan was initiated in late 2017 when Pritchard was promoted to president of SVIA and ROHVA, respectively, and assumed those roles from Buche, who continued as CEO.
Polaris Slingshot to Send Riders to Hawaii to Celebrate ‘Summer of Fun’
Polaris Slingshot is kicking off its season-long Summer of Fun with a consumer sweepstakes that encourages them to enjoy the summer roads in a Slingshot.
ATV Safety Institute’s 6th Annual ATV Safety Week Begins June 1
The ATV Safety Institute is inviting adults, youth and families to sign up for free hands-on training from a licensed instructor during ASI’s sixth annual ATV Safety Week, June 1-9, at locations across America.
Off-Road Selling: There’s Plenty of Dirt to Dig in Off-Road Markets
According to the latest stats from MIC, the off-road segment is hot, which leads us to believe there are plenty of opportunities for dealers willing to play in the dirt.
Kuryakyn XKursion Expands Luggage Line
Kuryakyn is expanding its recently redesigned XKursion luggage lineup with four all-new options designed to meet life’s demands both on and off the bike.
