Rollick and 700Credit Launch Partnership to Benefit Recreation Dealers

Dealers can now seamlessly leverage 700Credit’s prequalification solution within Rollick’s digital retailing tool.

Rollick announced that it now offers integration with 700Credit, a leading provider of credit reports, compliance and soft pull products. The integration enables consumers to prequalify for dealer financing via their 700Credit relationship while using the Rollick-powered digital retailing tool on dealer and GoRollick Marketplace websites. Known as RollickDR, the all-in-one “smart” lead generation tool adds deeper buyer context, speed and efficiency to the sales process for consumers, dealerships and lenders.

700credit works with more than 3,500 dealers in the recreation category. Many of these dealers overlap with Rollick’s network and have been asking for this integration since Rollick launched RollickDR last summer. Prequalified customers through RollickDR have proven to close 230% higher than a standard “Get a Quote” lead. Accordingly, Rollick seeks to make its tool accessible to all dealers, recognizing that many have already embraced 700Credit’s prequalification solution to understand a prospective customer’s creditworthiness before they arrive at the dealership.

“We’re excited to provide this integration so that dealers can now enhance the power of the RollickDR tool,” said Ken Hill, managing director of 700Credit. “Dealers will appreciate the seamless experience we’ve created, and potential buyers will quickly understand if they qualify for dealer financing and receive a more accurate payment estimate earlier in the sales process that is based on their actual FICO credit score. Dealers also benefit by being able to view the consumer’s FICO score and credit report at the top of the sales funnel.”

In addition to finance prequalification, RollickDR includes several other modules designed to engage shoppers based on where they’re at in the buying process and how much information they are willing to give to the dealer prior to visiting the store. Other modules include the ability to view special offers and available incentives; reserve a unit with a deposit via Rollick’s embedded payment partners, such as Kenect; estimate a trade-in value; schedule an appointment; estimate monthly payments; and request a price quote.  

“With more than 20% of Rollick dealer clients already using 700Credit, we are happy to make it simple for them to get more use out of their prequalification partner via our integration,” said Jason Nierman, co-founder and chief revenue officer of Rollick. “We’re also excited by the opportunity to expose our dealer clients not already using 700Credit to their platform as well as give their dealer clients not already working with Rollick the opportunity to improve their close rates by over 50% through our RollickDR solution. This is part of an overall effort to streamline and improve the buying experience for everyone — with the dealer as the centerpiece.”

700Credit’s consumer prequalification is a web-based lead generation solution that does not require a consumer’s social security number or date of birth and has no effect on one’s credit file. Prequalifying a customer enables dealers to structure the right deal to get the consumer a payment he or she can afford sooner in the sales process. Together, Rollick and 700Credit drive more qualified sales leads from the web to dealer showrooms.

For more information, visit https://www.700credit.com/rollick

You May Also Like

Jett Lawrence Wins Inaugural SuperMotocross 450 Championship

Chase Sexton took third in points despite a Moto 2 fall.

Jett Lawrence

At the finale of the inaugural SuperMotocross Playoffs, held at the iconic Los Angeles Memorial Coliseum, Team Honda HRC put an exclamation point on what was already an incredibly successful season, with Jett Lawrence taking home the first-ever SuperMotocross 450 Championship and earning the $1 million prize. The squad had already swept every professional AMA Supercross and AMA Pro Motocross title that had traditionally been available, with riders Chase Sexton, Jett Lawrence and Hunter Lawrence collecting the crowns in 450SX, 250SX East, 250SX West, 450MX and 250MX. For 2023 however, organizers added the three-round SuperMotocross Playoffs, which represented an opportunity for Honda's factory race team to accumulate even more laurels.

NPA’s Electrifying Partnership With E-Z-GO

E-Z-GO is known for its golf cars and personal-use vehicles.

E-Z-GO, golf carts
Massimo Motor Hires Industry Veteran Dave McMahon

McMahon has been hired as chief media officer.

Dave McMahon
All Kids Bike and Yamaha Give LAUSD Kindergarteners Opportunity to Learn Bike Riding in PE Class

Celebrity athletes delivered a bike program to 74th Street Elementary School ahead of SuperMotocross Championship Weekend at Los Angeles Coliseum.

Yamaha OAI, All Kids Bike
Yamaha Motor Changes Partner for Chinese Motorcycle Manufacturing Joint Venture

Yamaha enters into a partnership with CFMOTO.

Yamaha, CFMOTO logos

Other Posts

Corbin Saddles Revolutionizes Customized Motorcycle Saddles With 3-D Design Tool

The company unveils the third-generation seat configurator.

Corbin, 3-D seat configurator
MIC Symposium Series: What Pre-Owned Is Telling Us About the Powersports Market

National Powersports Auctions CEO Jim Woodruff will be the presenter.

MIC Symposium, Pre-Owned market update
Suzuki’s Ken Roczen Powers to Moto Win and 2nd Overall in SuperMotocross Playoff 2

The SuperMotocross World Championship will be decided this weekend.

Ken Roczen
Volcon Inc. Announces Improved Debt Position and Strategic Cost Reduction

Volcon is making moves to improve its financial position to better meet milestones.

Volcon Stag