An upcoming Dominion Powersports Solutions Pulse webinar will outline how to drive more in-store traffic and better attract a growing consumer base. The webinar will be held Wednesday, April 30 at 11 a.m. PST/2 p.m. EST. Registration is free at https://www4.gotomeeting.com/register/385617711
The “Rev Up Your 2014 Unit Sales” webinar will feature a discussion of a sales department strategy used by a prominent dealership consulting group and how to target the growing women’s consumer base. Dealerships will be taught how they can start an in-house telemarketing effort at little or no cost. This effort is geared at building in-store traffic and increasing unit sale opportunities. It has been used successfully by industry veteran Tom Orlando, the founder of The Dealer Team, an industry group that works to improve dealership profitability.
The webinar panel also will feature Genevieve Schmitt, founder and editor of WomenRidersNow.com. Schmitt has worked with women riders for more than 15 years at WomenRidersNow.com, a leading online magazine for women motorcyclists and men who ride with women. Schmitt will discuss ways to better attract women riders to dealerships, as well as provide tips to drive better sales efforts with these consumers.
For more information on the upcoming free webinar, contact Dominion Powersports’ Communications Manager Neil Pascale at [email protected]