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Yamaha Reveals 2020 XSR700 and XSR900 Sport Heritage Motorcycles

The company announced the completion of the 2020 model lineup with the introduction of the popular XSR700 twin and XSR900 triple, which join the powerful VMAX cruiser, Bolt and Bolt R-Spec urban performance bobbers and entry-level V Star 250 models that were introduced in September.

Ducati Reveals Series of Exciting New Bikes for 2020

Ahead of EICMA 2019, to be held at the Milano-Rho Trade Fair Centre (Fiera) from Nov. 7 to 10, Ducati has unveiled the greatest and latest bikes and e-bikes for 2020.

25-Year Collection of 500 Motorcycles to Be Sold at Auction

Over 500 motorcycles, dirt bikes and scooters will be sold on this online auction out of Clarks Grove, MN, with brands like Honda, Yamaha, Kawasaki, Harley Davidson, Suzuki and more.

Polaris Slingshot: National Stick Shift Day Lessons

In celebration of National Stick Shift Day on July 16, consumers can visit their local Slingshot dealership throughout the month of July for a free stick shift driving lesson.

Harley-Davidson Announces 1st Quarter Results

The company’s More Roads to Harley-Davidson accelerated plan for growth continued to progress and delivered results.

Harley-Davidson to Redefine Riding with IBM Cloud

H-D joined IBM to unveil how LiveWire’s H-D Connect service will deliver new mobility and concierge services and how the company is expanding the use of IBM artificial intelligence, analytics and IoT to enhance and evolve the rider’s experience of the vehicle.

Dainese Wins German Patent Infringement Case Against Alpinestars

This decision is a major victory for Dainese in an intensive patent litigation fight against Alpinestars in Italy, Germany, the UK and France.

Harley-Davidson: Expecting Tough Market for 2019

Harley-Davidson is planning to release their fourth quarter and year-end earnings on Jan. 29, and is on course to mark 2018 as the fourth straight year of lower sales in the U.S.

CUSTOM WORKS ZON Presents Custom Bike Based on Prototype of New BMW Motorrad Boxer Engine

ZON’s distinctive style can be clearly recognized: classic styling, modern production techniques and a wealth of craftsmanship in the detail

Choosing a Dealer Management System

Keeping your powersports business on the cutting edge of efficiency and profitability may mean investing in a dealer management system.

Autotrader and Motorcycles: History Reports with Cyclechex

Autotrader recently partnered with Cyclechex’s Motorcycle History Reports to facilitate finding reports on previously owned vehicles on the majority of its dealer and private seller listings.

CNC Racing Announces Pramac MotoGP Replica Mat

The mat, offered in just one size, 80cm x 200cm, protects the surface where the bike stands from oil and petrol leaks and is approved for use in the paddock and in FIM events.

Polaris Fined $27.5 Million for Late Reporting Claims on RZR XP 1000 Fire Hazard

Polaris Industries Inc. has announced a $27.25 million settlement with the Consumer Product Safety Commission (CPSC) that resolves two 2016 late-reporting claims. Additionally, Polaris, in partnership with the CPSC, initiated a recall on select RZR XP/XP 4 1000 models. 

All Access Pit Pass: Malcolm Smith Hosts A Tribute To Bruce Brown

The families of Bruce Brown and On Any Sunday co-star Malcolm Smith celebrated the life of the man who not only introduced us to our biggest and most enduring love – motorcycles, but who changed the shape of surfing and motorcycling through his cinematic efforts.

Malcolm Smith and Larry Huffman
Harley-Davidson Reports Fourth Quarter Revenue Up, Full-Year 2017 Retail Motorcycle Sales Down

Harley’s worldwide retail motorcycle sales were down 6.7 percent in 2017 compared to 2016. U.S. retail sales decreased 8.5 percent and international retail sales were down 3.9 percent.

MARKET UPDATE: RUVs Rocking! ATVs Rolling!

The silver lining in the face of continuing soft motorcycle sales has been the hidden strength of the Side-by-Side (SxS) market and continued stability of the ATV sector. We say “hidden” because unlike motorcycles, scooters and ATVs, Recreational Utility Vehicles sales are not reported by the Motorcycle Industry Council. Overall ATV/UTV new unit sales fell