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Tour Master Solution 2.0 WP Road Boot

This water-repellent boot from Helmet House features a preformed orthopedic vibration-absorbing foot bed, leather stretch panels for better comfort and durability, and a molded nylon shin and ankle guard backed with shock absorbing material.

Two Guys and a Truck

The evolution of Helmet House

Mark Francis Joins HISUN USA in Midwest Region District Sales Manager Role

Francis will expand the dealer network in Minnesota, Wisconsin, Iowa, Indiana and Missouri.

Mark Francis
MIC Gas Tank Winner Announced at AIMExpo

Five finalists from the second annual Gas Tank Competition organized by the Motorcycle Industry Council traveled to Columbus, OH, to present their business plans to industry leaders, media and influencers at AIMExpo presented by Nationwide.

Carl’s Cycle Sales

Carl’s expanded to Suzuki in 1990, KTM in 2011 and Husqvarna in 2018. It is now one of the largest dealerships in Idaho.

PODCAST: HJC German Grand Prix

HJC Europe, based in Strasbourg, sits on the border of France and Germany, so it was only natural that a German GP was in the future for the self-proclaimed “No. 1 Helmet Company in the World.”

HJC German Grand Prix & Dealer Meeting

With more than one million new bike registrations of 50cc and larger throughout Europe, the market is vital to helmet manufacturers such as HJC.

2019 Officers Selected for MIC Board of Directors

The MIC board voted last week to re-elect Paul Vitrano of Indian Motorcycle and Polaris Industries as chair, Chuck Boderman of Honda as vice chair and Jim Woodruff of National Powersport Auctions as secretary/treasurer.

Cortech Adds New Riding Jeans to Apparel and Gear Product Line

In strength testing, the fabric demonstrated up to a 200 percent higher tear strength than standard cotton denim and an estimated 500 percent increase in abrasion resistance compared to standard cotton denim.

HJC Celebrates with Racers, Reps and Distributors at French Grand Prix

Following the Lightning McQueen and Jackson Storm helmets, the Wazowski RPHA 11 is the third graphic from HJC’s Pixar-licensed helmet collection.

Printing All The News That Fits

“There are only a few professionals in powersports who crossover the many skills needed to work with these aggressively growing brands.”

Cortech Named a Supporting Partner of MotoAmerica

MotoAmerica has announced that Cortech is returning as a supporting partner of the 2016 MotoAmerica AMA/FIM North American Road Racing Championship. Cortech is also back on board as the presenting sponsor of the Cortech Timing & Scoring system.

AMP Factory Hires Michael MacGregor as New Design Director

Michael MacGregor has signed on as Design Director for AMP Factory. An acronym for “Answer/Malcolm Smith Racing/ProTaper,” AMP Factory is the new name for the performance apparel division of Tucker Rocky/Bikers Choice.

Motorcycle Industry Council Launches ‘Gear Up Every Ride’ Initiative

Gear Up Every Ride, a new initiative built around innovative ways of encouraging riders to use proper motorcycling apparel, is launching during May’s Motorcycle Safety Awareness Month. The program was designed by the Motorcycle Industry Council’s Rider Safety Committee.

Southern California Motorcycles Celebrating 15 Years of Business

Southern California Motorcycles invites riders and enthusiasts of all ages as well as their family and friends to join its annual Spring Open House. This year the business celebrates its 15th anniversary. The event will take place on Saturday, April 11 from 10am to 5pm.

Cortech VRX Jacket

The Cortech VRX Jacket is made of a performance-cut, abrasion-resistant, 600-denier polyester outer shell and features a waterproof and breathable barrier. The jacket also has adjustable sleeve take-up straps, Cortech’s Z.O.Q. (Zip-Out Quilted) liner with warming 100-gram polyfill insulation, removable, CE-approved armor in shoulders and elbows, and a removable, articulated, triple-density back protector. Sizes: XS-3XL,