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Gates Introduces Innovative Off-Road Belt

Gates G-Force RedLine CVT belts are engineered from a patented, fiber-reinforced Ethylene Elastomer compound, providing maximum transverse stiffness and unmatched heat resistance which allows for increased durability, greater load-carrying capability and a higher effective operating temperature.

HISUN Motors Listed Among DFW Fastest-Growing Companies for 3rd Consecutive Year

The Cox School’s Caruth Institute for Entrepreneurship ranks the top 100 Dallas privately-held entrepreneurial companies annually based on percentage growth and absolute dollar growth over the previous three years.

JE Pistons Partners with Parts Unlimited and Drag Specialties

With a history in racing dating back to 1947, JE Pistons engineers, forges and machines precision racing pistons that improve performance over OEM parts while standing up to the tests of professional powersports competition.

Tucker Releases Online Holiday Gift Guide

In preparation for the holiday season, Tucker has released its annual Holiday Gift Guide, a curated list of products created to help you choose the perfect gift for the powersports enthusiasts in your life.

Sena, HJC Helmets Join Forces with New SMART HJC Product Line

The product line includes the Smart HJC 10B and 20B, which combine Sena’s expertise in Bluetooth communication along with HJC’s unique and aerodynamic design.

Tucker Adds Custom Wheel House’s Tire and Wheel Brands

Tucker Powersports announced the addition of three industry-leading brands from Custom Wheel House to its ATV and UTV catalog of dealer product offerings.

Tomcar Introduces 1st-Ever Consumer Vehicle With New Military-Grade TX4 Model

New for 2020, the Tomcar TX4 offers consumers a go-anywhere vehicle featuring decades of proven military engineering.

Thermo-Tec Welcomes New Marketing Coordinator

Thermo-Tec’s new marketing coordinator, Randy Pugh, is helping the company continue to keep its cool. Pugh will handle all of Thermo-Tec’s marketing, graphics and photography.

SSV Works Goes Big with New 8-In. Powersports Cage Mount Speaker Pods at 2019 SEMA Show

SSV Works announced it will feature a new universal cage pod speaker enclosure for 8-in. midrange powersports speakers during SEMA Show 2019, held in Las Vegas, NV, from Nov. 5-8, at the Las Vegas Convention Center, booth S38011.

BOSS Audio Systems Launches All-in-One Weather Resistant Bluetooth Soundbars

BOSS Audio Systems announced the launch of two new weather resistant 500 Watt all-in-one Bluetooth soundbars. Now shipping, the 14-in. BRT14A and 34-in. BRT34A include built-in controls and RGB lighting, making them ideal for multiple powersports and marine applications.

PODCAST: 2019 Summer Market Report

This summer, market predictions for the season were accurate, identifying that off-road vehicle sales and demand would continue to increase.

System 3 Off-Road Mud Master Tires on 20-in. Wheels

With lugs up to 2-in. deep, and a lightweight carcass that’s 8-ply rated, the all-new XM310R by System 3 Off-Road lets UTV drives master mud holes with ease.

Baja Designs Debuts Powerful, Compact S1 Auxiliary Light

Focused on creating the most powerful yet compact light in the world, Baja Designs employed its proprietary optical designs, refined through rigorous real-world testing and created this robust and sleek-looking 2.1-in. light, which emits 2,375 lumens from a single LED.

BOSS Audio Brings New Look and New Products to the 2019 SEMA Show

BOSS Audio Systems announced that it will feature a host of new and recently launched car/truck, marine, powersports and motorcycle products during the 2019 SEMA Show, held in Las Vegas, NV, from Nov. 5-8, at the Las Vegas Convention Center, booth N11769.

Pro Armor Pro XP Doors and Door Bags

The bolt-on door utilizes the OEM Paddle latch and there is absolutely no rattle with these doors. Installation is easy and the doors allow for plenty of adjustment.

Tucker Announces New DragonFire Racing Brand Manager

Tucker Powersports has announced the promotion of Kyle Frederick to brand manager for ATV/UTV house brand DragonFire Racing.