BRP Celebrates Can-Am Spyder 10th Anniversary with Homecoming Event, Unveils Three Special-Edition Models
BRP welcomed nearly 3,000 Can-Am Spyder owners and guests from around the globe to its headquarters in Valcourt, Quebec, last weekend for a Can-Am Spyder 10th Anniversary Homecoming Event.
BRP Motorcycles: Recall 2017 Can Am Spyder RT
Bombardier Recreational Products Inc. (BRP) is recalling certain 2017 Can Am Spyder RT motorcycles. Due to a manufacturing error within the headlight assembly, the headlight may shine too high when on the low beam setting.
BRP Returns to AIMExpo for Third Consecutive Year
Boasting a diverse range of products extending across three unique brands, dealers will have the opportunity to get an up-close view of the newest 2018 models, products and accessories for a variety of segments. BRP will also unveil products that will make their public debut in Columbus.
BRP Celebrates 50th Anniversary of Lynx Snowmobiles and Unveils 2018 Lineup
BRP has unveiled its 2018 Lynx lineup. The 2018 Lynx snowmobile lineup is the 50th model year created by Lynx and is introducing the new Radien platform, the next generation of Rotax 850 E-TEC engine and the ultra-lightweight E-TEC engine starting system, SHOT.
Right On Target: Club BRP Ski-Doo & Can-Am Edition
The #1 snowmobile manufacturer in the world introduced the 2018 Ski-Doo sleds and a major update to the Can-Am Maverick UTV line-up to more than 1,200 dealers, enthusiasts and media types at the Grand Sierra Resort & Casino.
BRP Wins Ninth NMMA Innovation Award with Sea-Doo SPARK TRIXX Watercraft
BRP won its record-setting ninth NMMA Innovation Award at the 2017 Miami International Boat Show for its new Sea-Doo SPARK TRIXX. The TRIXX model is based on the Sea-Doo SPARK, but with added features that offer a fun new way to play on the water.
Citi Retail Services and BRP Announce New Financial Services Agreement
Citi Retail Services has announced it has signed a long-term financing services agreement with BRP. This new relationship will leverage Citi Retail Services’ experience as a trusted organization in providing private label credit card services to help BRP expand its retail services for customers.
BRP Opens New Training Institute at Wisconsin Manufacturing Facility
Earlier this month, BRP opened a state-of-the-art technician training institute within its Sturtevant, Wisconsin manufacturing facility. This new institute will train dealers and their employees to maintain and repair all BRP vehicles, engines and accessories. Alain Villemure, vice president and general manager of BRP’s Marine Propulsion Systems division and Martin Soucy, vice president of its global
BRP Announces New European Market Management Structure with VP Hire
BRP recently announced a reorganization of the general management of its Global Sales and Consumer Experience division as well as a new organizational structure for the management of its activities in Europe. Sandy Scullion has been named vice-president and general manager, BRP Global Sales and Consumer Experience. Scullion is now a member of the company’s Management Committee
Making Waves & Blazing Trails at Club BRP 2017
BRP’s three-pronged strategy for capturing untapped customers Three words summed up Club BRP 2017, BRP’s global dealer meeting held in Orlando in late August: Defiant. Precise. Powerful. While there were many new products and programs presented at the Orange County Convention Center (coincidentally held in the same North Hall that the AIMExpo is occupying in
BRP Created a Custom Military Themed Can-Am Spyder for the Road Warrior Foundation
At the 76th Annual Sturgis Rally, BRP presented a custom, military-themed Can-Am Spyder to the Road Warrior Foundation. The 2016 Can-Am Spyder F3-T, which is wrapped in matte green, will be used as a fundraiser for the Foundation to support its mission of providing adventures to improve the lives of veterans.
Arctic Cat Awarded $46.7 Million in Patent-Infringement Lawsuit Against BRP
A federal court judge for the Southern District of Florida (Miami) has awarded Arctic Cat Inc. triple damages of $46.7 million USD in a patent-infringement suit filed by the company against Bombardier Recreational Products Inc. and BRP U.S. Inc.
BRP Debuts All-New REV Platform and 850 E-TEC Engine
BRP recently presented a new snowmobile platform and a new engine together for the first time in 20 years during its semi-annual dealer meeting in Dallas. This new platform/engine combination, available on 2017 Summit mountain, MXZ trail performance and Renegade crossover models, pushes the limits of innovation and creativity to unmatched levels.
BRP Receives Industry Award for Rotax Innovation
BRP’s Rotax Intelligent Shift and Throttle (iST) system was recognized by the National Marine Manufacturers Association (NMMA) Innovation Award in the Jet Boat category at the 2016 Miami International Boat Show.
BRP Announces Can-Am Defender Family and NASCAR Sponsorships
BRP enters the utility-recreation segment of the off-road market with the all-new Defender family of side-by-side vehicles. The company also announced several sponsorships NASCAR.
BRP Unveils 2016 Can-Am Spyder F3-S Special Series at Sturgis
BRP’s 2016 Can-Am Spyder F3-S Special Series in Triple Black is the first model to be unveiled from the 2016 Can-Am Spyder model year line-up, and it features the muscular design and cruising-riding position of the Can-Am Spyder F3, coupled with exclusive Triple Black coloration and graphics.
