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How Motorcycle Windshields and Fairings Impact Riding Performance

Windshields and fairings aren’t just there to make the bike look good.

windshield, fairing, motorcycle
The 2024 KTM 1290 SUPER ADVENTURE S and KTM 1290 SUPER ADVENTURE R

No roads, no problem: race anywhere.

2024 KTM 1290 SUPER ADVENTURE Range
JENY’STER II Jeans

With these new jeans, BOLID’STER offers biker women protective, comfortable motorcycle pants with a perfectly feminine cut.

JENY'STER II jeans
Apparel Pro: The Jeans You Should Be Wearing

Wearing just any old pair of jeans isn’t going to cut it when you go riding.

biker, motorcyclist, rider, jeans, pants
Touratech USA Introduces Product Range for the BMW R 1300 GS 

Products that improve ergonomics, protect the motorcycle and carry gear.

BMW R 1300 GS, Touratech
REV’IT! Presents Its 1st Airbag: Avertum Tech-Air

Avertum Tech-Air offers up to 95% impact force reduction compared to passive protection.

Avertum Tech-Air
May is Motorcycle Safety Awareness Month

A NHTSA report points to distraction, speeding and alcohol as factors in rise in traffic fatalities.

Motorcycle Safety Foundation, #SeeMotorcycles
Mips, Brand Partners Host Motorcycle Safety Symposium

Alpinestars, Fox Racing, Thor MX and Troy Lee Designs showcased the latest innovative helmet models featuring Mips technology.

Mips Safety Symposium
The 2023 KTM 1290 SUPER ADVENTURE R

Orientated for hardcore off-road adventurers who want and need premium kit to level any landscape or terrain.

2023 KTM 1290 SUPER ADVENTURE R
10 Crucial Tips for New Motorcycle Riders

Get comfortable with your bike and ride defensively.

new motorcycle rider, shop, dealership, new motorcycle
Gift Ideas for Riders

Help your customers find the right gifts this season.

gift, motorcycle, Santa hat
Safety Systems in Modern Motorcycles

Racing has paved the way for new rider aids in consumer bikes.

motorcycle, concept, sports bike, safety systems
Apparel Pro: Riding Boots vs. Street Footwear

Safety isn’t top-of-mind for footwear, but it’s just as important.

motorcycle, boots, riding boots
Survey: Americans Fall Short in Concussion Education and Prevention

About 70% of American helmet buyers are unaware of rotational motion, a key contributor to traumatic brain injuries.

Touratech USA Opens New Retail Store Distribution Center

Touratech USA is excited to announce the opening of a new retail store and distribution center in Brookfield, Connecticut.

EVS Elbow Guards/Pads

Elbow protection is often overlooked.