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2016 Ride for Kids Events in Full Swing, Benefiting the Pediatric Brain Tumor Foundation

The 2016 Ride for Kids (RFK) schedule of events, in support of the Pediatric Brain Tumor Foundation (PBTF), kicks into high gear with this weekend’s ride in Houston. A total of 32 events will be hosted across the country this year.

Alternative Profit Centers

When somebody asks you what you do for a living, do you automatically answer that you are in the motorcycle business? We all tend to identify powersports dealers as “motorcycle” dealers… however there are a growing number of alternative profit centers.

Second-Annual Veterans Charity Ride to Sturgis Announced

Starting in Los Angeles on July 30, the nine-day ride to Sturgis, SD will provide 20 veterans a chance to use motorcycle therapy as a way to decompress from the challenges of post-war life.

Victory Motorcycles Announces Daytona Bike Week Plans

Victory Motorcycles will be coming into the 75th anniversary of Daytona Bike Week, March 5-12, led by the new Victory Octane, with demo rides, performance demonstrations, custom bike displays, organized rides and much more including the presenting sponsorship of the historic Daytona 200 roadrace featuring the Victory Octane as the official pace bike for 2016.

AMA Member, Motocross Racer Wins AMA Motorcycle HOF Raffle for 1986 Honda CR250R

When Ben Horgen of Rochester, Minn., learned that the 1986 Honda CR250R that he won in an AMA Motorcycle Hall of Fame raffle was an original-condition runner, he was thrilled. Horgen, who races hare scrambles, motocross, flat track and ATV motocross, was randomly drawn as the winner of the Honda CR250R raffle bike during the 2015 AMA Championship Banquet held in Columbus, Ohio, on Jan. 23.

Roland Sands Design Races SuperHooligan Scout into U.S. Venues

Roland Sands Design is inviting riders ready for handlebar-to-handlebar flat track racing to join them in a series of SuperHooligan events across the U.S. Team RSD will race custom SuperHooligan Indian Scout Sixty racers that made their debut at the “Superprestigio of the Americas” in Las Vegas last year.

Rollin’ Fast Announces Grand Opening Event

Rollin’ Fast Indian Motorcycle of Lebanon has announced the opening of its new location on Route 22 in Lebanon, New Jersey (Hunterdon County). The dealership will be celebrating its expansion and renovation with a Grand Opening Celebration and Ribbon Cutting on Saturday, February 20th from 9am-5pm.

V-Twin Motorcycle Engine

The V-Twin market is clearly one of the largest, most influential segments in the entire powersports industry – unit sales represent more than half of the entire motorcycle market. While it is well documented that the number sold in the past few years isn’t what it used to be pre-recession days, there’s still a lot at stake for the aftermarket as well as the OEMs.

Tramontin Harley-Davidson, Hope, NJ

It’s so refreshing to find a place like Tramontin Harley-Davidson/Honda in Hope, N.J. No, it’s not housed in a historical building or part of an urban renewal project; this dealership’s history reaches back to the bright, early days of American motorcycling, touting a family connection to Ernest “Red” Tramontin’s first motorcycle shop in Clifton, N.J., established in 1915.

V-Twin Expo – A Success Story 16 Years In The Making

For nearly two decades, the V-Twin Expo has brought together business-minded industry professionals each February to network, collaborate and exhibit the latest products for the V-Twin market.

Victory Lets the Sparks Fly

The two new concepts from Victory include the “Ignition,” which was unveiled at EICMA in November, and the “Combustion,” which was recently unveiled in New York. The two bikes offer a whole new take on a what a modern muscle bike could be.

Chrome Capital Moves to New National Headquarters

In order to meet the growing needs of Chrome Capital’s participating motorcycle dealers and riders, the company has expanded staff to 46 employees and moved to larger office space in Naples, FL.

Sheffield Financial and Polaris Announce Five-Year Extension on Retail Financing Contract

Sheffield Financial, a division of Branch Banking and Trust Company, and Polaris Sales Inc., a subsidiary of Polaris Industries Inc., have agreed to a five-year extension of their retail financing contract, effective Jan. 1, 2016.

The Best of ‘Unknown Dealer’: Some Say Our Hero Has Struck a Chord

Who’s Got a MAP? (May 2015)  There has been talk recently about more manufacturers invoking MAP policies, which is Minimum Advertised Pricing. They set a price which they think is fair, and anyone who advertises their goods at below that is cut off from supply of said goods. I give kudos to those manufacturers who have

16 Things To Watch For In 2016

…As We Turn the Page on a Solid Year [dropcap]B[/dropcap]efore we turn the page to 2016, it is important to take stock of what happened in 2015. There was no shortage of stories across the powersports landscape in the past year, including Harley’s struggles; Polaris’ inability to keep pace with the demand for the Indian

Top 5 OEM Updates of 2015

Yamaha Wolverine R-Spec (February issue) Yamaha Motor Corp., USA hosted a rather impromptu media tour in January ostensibly to highlight the company’s UTV manufacturing capabilities in its Newnan, Georgia, plant. It also provided a perfect backdrop to roll out the brand new 2016 Wolverine R-Spec model. Tough to tell which is more impressive! First, a