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Southern California Motorcycles

To Stay at the Top So Cal Brings its A-Game Everyday Southern California is a hotbed of motorcycling. It’s a place where even wimps who hate rain and cold weather can ride all-year round. It’s also a place where there are motorcycle dealerships around every corner, and distinguishing your establishment from the den of the

Making Waves & Blazing Trails at Club BRP 2017

BRP’s three-pronged strategy for capturing untapped customers Three words summed up Club BRP 2017, BRP’s global dealer meeting held in Orlando in late August: Defiant. Precise. Powerful. While there were many new products and programs presented at the Orange County Convention Center (coincidentally held in the same North Hall that the AIMExpo is occupying in

Trading Four Wheels for Two

MPN Staff Members Take State 8’s Basic RiderCourse [dropcap]I[/dropcap]’ll be the first to admit that while I’ve been MPN’s managing editor for nearly three years now, I have never ridden a motorcycle. Aside from putting a leg over a bike at tradeshows, I have only ever admired the machines and written about the many makes

On The Clock!

On May 18, 2016, the Obama administration and the Department of Labor announced new regulations that will increase the salary threshold for OT pay.

Adventures In Retail!

After selling the “why” the dealer also needs to demonstrate “how, where and when” to use these machines, so get creative!

All Signs Point to a Productive Show for Dealers in October

Heading into its fourth year, the American International Motorcycle Expo (AIMExpo) is ramping up for what looks like will be the best event so far in the tradeshow’s short history.

GoPro Welcomes Valentino Rossi to the Team

For Rossi fans, this new partnership will grant them access previously impossible, with or without a pit pass at a Grand Prix. For the GoPro audience, the addition of Rossi to the team will yield a vibrant video series that will introduce them to one of the most successful athletes of all time and an infectious personality.

Lace, Grace, and Gears Motorcycle Rally Launches in Texas to Serve Women Riders

A dynamic new motorcycle rally focused on women riders will hold its first gathering at the end of September in Beaumont, Texas. The Lace, Grace, and Gears Rally was founded by a woman and is being organized by women to cater to the topics and activities that today’s lady riders are most interested in.

The Urbanization Mode of Motorcycle Transportation

This social generation has ignited a new movement known as “walkable urban development.”

Those Vintage Days are Here Again

AMA’s Vintage Motorcycle Days attracts all kinds, from the newbie enthusiast to the seasoned, hardcore, vintage bike afficianado… and there are plenty of industry folks in between.

The New Face Of Motorcycling?

If you have to ask what a Millennial is, you may not understand how much of your future business is going to be dramatically impacted by those currently between the ages of 16 and 30.

Rick Fairless Day? You’re Kidding, Right?

Hey Ma, I have some pretty big news, our home town, the city of Irving, Texas, issued a proclamation declaring March 26, 2016 ­Rick Fairless Day! I was absolutely blown away at receiving such an honor!

Ch-Ch-Changes

Even if you’re working in your dream job, there’s still a case to be made for keeping your eyes peeled for exciting new prospects. Opportunity is knocking so why should you miss out on an opportunity?

SBS is Back in Daytona Permanently

On the heels of the 75th Annual Bike Week in Daytona, FL, SBS has announced that it has moved into its new North American offices in the heart of the action – Daytona Beach.

2016 Ride for Kids Events in Full Swing, Benefiting the Pediatric Brain Tumor Foundation

The 2016 Ride for Kids (RFK) schedule of events, in support of the Pediatric Brain Tumor Foundation (PBTF), kicks into high gear with this weekend’s ride in Houston. A total of 32 events will be hosted across the country this year.

Find It Now USA Announces the Addition of Bruce Rossmeyer’s Destination Daytona Dealership

Find It Now USA, LLC has announced it recently added Rossmeyer’s Destination Daytona Harley-Davidson Dealership to the growing list of Harley and Multi-line dealers. Rossmeyer’s has now become FIN’s largest single store Harley dealer on the East Coast.