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SMS Marketing 101 for Powersports Dealerships

Text is the only marketing channel with a 98% open rate. With that knowledge, how do you build an effective SMS marketing campaign? Covering everything from simple tips and tricks to compliance to building a world-class opt-in flow, this webinar will get you up to speed. Includes insights on: • How to market like a

Industry Vet Launches Motorsports Communications, Marketing Company

Former AMA Director of Member Activity seeks to help businesses, event organizers and riders get noticed.

Royal Enfield: Innovative Marketing Targets New Riders

Royal Enfields are well positioned to appeal to younger riders. They are inexpensive, an attractive quality for people with little disposable income.

Volcon Announces Key Hires in Marketing and Digital Departments

Chris Worden has been named director of marketing and Richard Magness will take the role of head of digital.

Automatic Distributors Welcomes New Sales and Marketing Director to Executive Team

Automatic Distributors welcomes Paul Davis to their growing team as the director of sales and marketing.

Digital Marketing: What the Winners Are Doing

McKinley walked SEMA360 attendees through several ways in which business owners can optimize their marketing efforts by reviewing successes that other leaders are doing.

Powersports Industry Veteran Launches Buzz Media Content Marketing Services

Buzz Media will offer writing, editing and content creation services for powersports dealers, brands and athletes.

PODCAST: Direct Mail Marketing & The 98% Solution

There are cycles in everything. Weather, economies, business and evenhealth. But it’s what you do during these cycles that can help keep yourdealership performing at a very high level. There is power of postage.

PODCAST: Improving Database Marketing Strategies During COVID-19

In today’s technology-filled world, we are surrounded by data, which influences to how we make decisions in our day-to-day lives. When it comes to running our dealerships, our databases could hold the key to improved marketing strategies that could better the customer experience.

Improving Database Marketing Strategies During COVID-19

In today’s technology-filled world, we are surrounded by data, which influences to how we make decisions in our day-to-day lives. When it comes to running our dealerships, our databases could hold the key to improved marketing strategies that could better the customer experience.

MV Agusta Announces New Marketing Director

Bassoli will report to MV Agusta’s CEO Timur Sardarov and will be in charge of developing and deploying MV Agusta’s marketing strategy to support the company’s expansion plans.

Digital Marketing Programs Connect Dealers to Customers

According to Facebook, there are over 2.37 billion monthly active users on their social media platform alone. With the touch of a button, you have the ability to reach your customers and gain new ones. Statistics show that your dealership might already have an active social media page, but are you using social media to

Ironman 4×4 Hires New Marketing Specialist

Ironman 4×4, a leading brand in off-road products, recently announced that Justin MacLauchlan has joined the company as the marketing manager.

Thermo-Tec Welcomes New Marketing Coordinator

Thermo-Tec’s new marketing coordinator, Randy Pugh, is helping the company continue to keep its cool. Pugh will handle all of Thermo-Tec’s marketing, graphics and photography.

TMV Joins Forces with Piloteer to Form Powersports Marketing Powerhouse

Michigan-based advertising agency TMV Group has partnered with a West Coast marketing and design firm Piloteer, led by veteran Tony Cavaliere and industry insider Eric Anderson.

Tucker Helps Dealers with Mobile Marketing to Increase Door Swings with 7 Media Group Partnership

With their most recent partnership with 7 Media Group, Tucker’s sales and marketing organization are introducing dealers to best practices in local, mobile and social media marketing and providing them an exclusive offer available only to Tucker dealers.