Harley-Davidson to Create Advanced Technology R&D Facility in Northern California
Harley-Davidson, Inc. announced it will establish a new research and development facility in Northern California to support its future product portfolio.
California Harley Dealer First to Accept Bitcoin Payments
Old Road Harley-Davidson of Santa Clarita accepts a new type of digital currency in what is believed to be the first Harley motorcycle ever bought with cryptocurrency, according to a recent report in The Signal.
California Assembly, Senate Pass Bills to Continue OHV Program
California legislators passed two bills that extend the state’s nationally renowned off-highway vehicle recreation program and provide more stability for the program’s future.
Polaris Repurposing Iowa Facility; Redistributing Select California Operations
Polaris Industries Inc. has announced it is making two changes to its manufacturing network to consolidate production of like products and better leverage plant capacity.
EVS Sports Hires Sarah Shorter as California Brand Manager
EVS Sports has added Sarah Shorter to the EVS team of brand managers. Sarah comes to EVS with an extensive background in the action sports industry, most recently having worked in outside sales for Haro Bikes.
Yoshimura Announces Replacement Parts Available in California
Yoshimura has announced Lemans Corporation (Parts Unlimited) has recently began shipping Manufacturer Declared Replacement Part Yoshimura exhaust products back into California.
Southern California Motorcycles
To Stay at the Top So Cal Brings its A-Game Everyday Southern California is a hotbed of motorcycling. It’s a place where even wimps who hate rain and cold weather can ride all-year round. It’s also a place where there are motorcycle dealerships around every corner, and distinguishing your establishment from the den of the
California Becomes First State to Legally Recognize Lane Splitting
Gov. Jerry Brown signed A.B. 51 into law recently, making California the first state to legally recognize lane splitting. The bill grants the California Highway Patrol the authority to develop and issue lane-splitting guidelines in consultation with motorcycle safety groups and riders.
EVS Sports Adds California Brand Manager
EVS Sports has announced it has added Tim Richards to the EVS Team of Brand Managers. Tim comes to EVS with an extensive background in the motorsports industry, most recently having worked as the West Coast Representative for MTA Distributing.
California Assembly Vote Brings State Closer to Formally Authorized Lane Splitting
California is on track to become the first state to formally recognize lane splitting as a legal maneuver for motorcyclists. Assembly Bill 51, sponsored by Assembly members Bill Quirk and Tom Lackey, authorizes the California Highway Patrol to devise educational guidelines for splitting lanes.
Southern California Suzuki to Host a Grand Re-Opening Event
Southern California Suzuki in Brea will be hosting a special event August 6 to celebrate the Grand Re-Opening of Southern California Suzuki. They are the Suzuki Enthusiast’s dealership and the brand new 2,700 square foot showroom features the 2016 lineup including apparel, gear, and accessories.
Rockford Fosgate Announces Oliver Marketing Expands Brand into Southern California
Rockford Fosgate has announced that Oliver Marketing is expanding representation of the brand’s mobile, motorsports, and marine products into the Southern California market, effective immediately.
iXS USA Announces New California Sales Rep
IXS USA has announced its newest sales representative, Brett Bartoli. Brett will cover the Southern California area for iXS USA Motorcycle Fashion Apparel. Brett has more than 17 years of experience in the powersports industry.
The Ducati Experience Tour is coming to Southern California Ducati
Southern California Ducati in Brea will be hosting a special event May 5 – 7, to celebrate the Ducati Experience Tour. The dealership will be featuring demo rides on the new line of Ducati motorcycles.
AMA Member from California Wins Suzuki Boulevard in Sweepstakes
Richard Anderson of Santa Clara, Calif., is the owner of a Suzuki Boulevard M109R because he renewed his American Motorcyclist Association membership and his name was selected in the 2015 AMA Member Sweepstakes.
California AMA Member Wins Yamaha Super Ténéré in Sweepstakes
Brian Tadeo, of Jurupa Valley, Calif., is the owner of a Yamaha Super Ténéré after his name was selected in the 2015 AMA Member Sweepstakes, the American Motorcyclist Association has announced.
