fbpx
Opportunity Awaits Ride Day Raises $70K for Ryan Dungey Foundation

This fun-filled day of riding and camaraderie embodied the mission of the Ryan Dungey Foundation, providing opportunities for children, while also generating much-needed funds.

Honda Introduces Special Edition Side-by-Sides

American Honda announced an expansion of its side-by-side lineup for 2021, with new Special Edition versions of the Talon 1000 and Pioneer 1000 models.

Royal Enfield’s BTR to be Featured at 3 MotoAmerica Superbike Championship Rounds in 2021

A group of women selected by Royal Enfield will prepare and race its Continental GT 650 motorcycles in three rounds of the 10-round 2021 MotoAmerica series.

Gates Carbon Drive Launches New MudPort Sprocket Line for Off-Road Electric Two-Wheelers

The new sprockets, featuring patent pending MudPort technology, offer advanced debris shedding for belt drivetrains compared to traditional sprockets.

Gates to Unveil Belt Drive System Solutions for Electric 2-Wheelers at World’s Leading Motorcycle Show

Gates will highlight the advantages of carbon fiber belts for the growing electric two-wheeler market at the most influential motorcycle trade show, EICMA, on Nov. 5-10, in Milan, Italy.

HJC German Grand Prix & Dealer Meeting

With more than one million new bike registrations of 50cc and larger throughout Europe, the market is vital to helmet manufacturers such as HJC.

Harley-Davidson, Motorcycle Arts Foundation Announce Opening of Electric Revolution

Curated by MAF co-founder Paul d’OrlĂ©ans, the exhibit will explore the history and current state of the electric motorcycle and e-bike industry with 21 examples of two-wheeled electric vehicles from both custom builders and established manufacturers.

Petersen Automotive Museum to Debut 1st Electric Motorcycle Exhibit

“Electric Revolution” will assemble a dynamic mix of custom, prototype, racing, and production electric motorcycles from CAKE, Neil Connolly, Curtiss Motorcycles, Alta Motors, Shiny Hammer, Blatant Moto, Joey Ruiter and more.

Destination Dealership: Wilkins Harley-Davidson

Wilkins Harley-Davidson has been doing business for 70 years. The dealership opened its doors in 1947 after Harry J. Wilkins came home from World War II, and married Barbara.

Destination Dealer Wilkins Harley-Davidson
Apparel Pro: The Best Of 2017

In this month’s column we highlight some of the segments covered over the past year. From commuter gear to full-face helmets, Alisa gives sound advice on selling and the technical aspects of all the gear your customers use.

Apparel Pro: Full-Face Helmets

Recently, I was looking at full-face helmets at a local dealership. A variety of top brands were on hand, a range of price points was represented and there was even a mirror to check how the helmet looked


Risk Racing Ventilate Digital and Machine MX Gear

Risk Racing has announced the expansion of its Ventilate Motocross riding gear, with the Digital and Machine collections. The Risk Racing Ventilate series takes rider body temperature to the next level by offering a unique ventilation system.

A Big Year For Kawasaki!

In a year when Kawasaki relocated its entire U.S. HQ, celebrated the AMA Pro Flat Track titles (GN1 and GN2), had the editors at Field & Stream choose MULE PRO FX as their Best Of The Best, among a host of other accolades, Kawasaki Motors Corp., U.S.A. (KMC) also celebrated 50 years of operation in

Reading Between the Lines

Unfortunately, riding a motorcycle since the age of 3 doesn’t necessarily qualify you to work in the industry, just as changing your own oil doesn’t make you a mechanic. If you are a dreamer looking to get a foot in the door, or an experienced industry pro looking to step up, you need to be able to read between the lines with some of these job postings.

Risk Racing VENTilate MX Gear

Risk Racing has announced the introduction of its new VENTilate Motocross riding gear. VENTilate gear utilizes the same advanced manufacturing techniques, durable materials and ergonomic cut that made the Vector Gear so resilient and comfortable.

Winners and Losers: ‘Which One Will You be Today’

[dropcap]O[/dropcap]ne of my favorite songs by Social Distortion, which is one of my favorite bands, is called Winners and Losers. In it they sing, “Which one will you be today.” We all have a choice of what we’re going to do when we wake up each day. We’re not locked into the same old trap